Top 7 Google Ads and SEO synergies you should act upon
Enhance your search marketing ROI by aligning PPC and SEO. Learn practical tips for collaboration and optimization across both channels.
7 best AI ad creative tools, for beginners to pros
Not a designer? Learn about the top AI ad creative tools to help you look like an expert and increase campaign performance.
Search News Buzz Video Recap: Google Ranking Volatility Spikes, Search Console Bug, Search App Stalled, Google Ads News & Business Profile Suspensions
Another week and more Google Search ranking volatility, in fact, it has not calmed but we saw even more spikes in the middle of this week. Google Search Console may have a bug with product snippets reporting. Google…
Mastering Performance Max using scripts
Learn to negate poor performers, track disapproved products and exclude spammy placements with Google Ads scripts.
Google Blue Map Pin & City Name On Search Results Snippets
Google is now showing a blue map pin with a city name under some of the search result snippets. This seems to be rolling out now and seems to be new. It shows you if a specific website is near you or in a specific city, I think.
Google Reviews & Menu Descriptions Under Local Photos
Google is now showing reviews and menu descriptions when browsing photos on a Google Maps, Google Business Profiles listing. So when you scroll through photos, Google will show this content under the photo for some listings.
Google Ads Gains New Options On Enhanced Conversion Coverage Data Page
Google has added a set of new filters and a website only report in the Enhanced Conversion Coverage data page/report. This can be found in the Google Ads console under the Enhanced Conversion Coverage Data page.
New Bing Places Support Contact Form
Microsoft may have updated its Bing Places support contact us page. The new page requires you to authenticate yourself, then pick your region, before filling out the form. The form can be reached over here.
Bing Searches You Might Like Box
Microsoft is testing new sections in the Bing Search results named searches you might like. This can show up as a box with search refinements between a set of search results or as trending searches on the right hand side of the search results.
Fueling better marketing plans with Shell by Uptempo
Discover how Shell streamlined marketing plans for 30+ markets and cut down manual work with automation.
International SEO — Whiteboard Friday
In this episode of Whiteboard Friday, Tanvir covers how to implement international SEO strategies on your site and how to successfully report on their effectiveness.
Amazon Ads launches AI-powered video
Amazon Ads AI-powered video allows advertisers to create engaging video and animated content quickly and cost-effectively.
New data: Google AI Overviews show more often to signed-in users
Meanwhile, many large brands are already getting more referral traffic from SearchGPT than Perplexity, new BrightEdge research shows.
Daily Search Forum Recap: September 19, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
The Google Search ranking volatility continues, with another big swing yesterday…
How to implement generative engine optimization (GEO) strategies
Discover actionable tips for aligning your content with AI algorithms and boosting your brand’s presence in an AI-driven world.
How to develop a paid search strategy
A comprehensive guide to developing a paid search strategy that drives results at every stage of the customer journey.
The ultimate guide to HTTP status codes for SEO
Learn important HTTP status codes for SEO, how they affect website performance and the tools you need to monitor and resolve issues.
Google Search Ranking Volatility Continue With Big Movement Again 9/18
To be honest, the Google Search ranking volatility has not cooled at all since the pre-launch of the Google August 2024 core update. But something happened yesterday which caused a bit more of a swing of things in the rankings at Google Search.
Google Suspending Many Google Business Profiles
I am seeing a flood of complaints in the Google Business Profiles forums where businesses are complaining that their Google Business Profiles were suspended. Supposedly, Google is mass disabling Business Profiles in specific sets of industries or niches.
Google: Core Web Vitals Aren’t As Important As Some People Might Think
Google again has downplayed the importance of Core Web Vitals as a Google Search ranking signal. Google’s Martin Splitt said in a video yesterday, “also core web vitals aren’t as important as some people might think.” He added, “they are they are not …