Google Ads Policy Disapproves Ads Pointing To Sites With Manual Actions
Google Ads updated its abusing the ad network policy to say it will disapprove ads can take “actions on ads relating that might violate Spam Policies for Google Web Search.” Specifically, if an ad’s destination points to a page removed from Google Sear…
Google Ads New Asset-Level Conversion Data in Performance Max
Google Ads seems to be rolling out new asset-level conversion data in Performance Max reporting and campaigns. You can use the conversions and conversion value columns to get an overview of asset performance.
Google Search Rolls Out AI Organized Restaurant Results
Google has officially rolled out AI organized results for restaurants related queries. We’ve launched a new way to get dining recs on Search. If you’re looking for something like ‘restaurants with a view Chicago,’ you’ll get a results page organized wi…
Google Ads PMax Campaigns To Brand Guidelines Enabled After January 20
Google Ads is making a change to new Performance Max campaigns that are created in the Google Ads web interface. Starting on January 20, 2025, these campaigns will have brand guidelines enabled and require business name and logo brand assets to be lin…
Google Launches Merchant Center Next Glossary
Google has posted a new help section for Google Merchant Center, a Merchant Center Next Glossary. This glossary defines key Merchant Center terms and links you to related articles with more detail about each term.
Crawling December: CDNs and crawling
Content delivery networks (CDNs) are particularly well suited for decreasing latency of your
website and in general keeping web traffic-related headaches away. This is their primary purpose
after all: speedy delivery of …
Google December 2024 Spam Update Deindexing & Deranking Some Sites Hard
On Thursday, December 19th at 12 pm ET, Google began its release of the Google December 2024 spam update. It seems like that update kicked into gear the day or so after it was released, but honestly, it is hard to tell if the damage is from the spam up…
Google Offers Its Required Remedies In DOJ Antitrust Case
Google has offered up its remedies over its antitrust case with the Department of Justice – it was forced to, it didn’t want to. Google said it will appeal the Court’s decision but the process requires that we first file proposed remedies.
Google Knowledge Panels Gain Payment Options
Google is now showing payment options on some retailer’s knowledge panels. This comes after Google started asking for the payment options a business accepts in Google Merchant Center, although, it might be unrelated (we don’t know).
Google Ads Tests Search Ads Without Ad Descriptions
Google Ads seems to be testing showing search ads in the Google Search results without ad copy, without the ad description text you added to your ads. I guess Google wants to see what type of impact this has on ad performance.
Bing Search Tests How To Pick Section
Microsoft is testing a new section in Bing Search titled “How to pick.” It helps you figure out what product you should pick, by breaking down the options and configurations.
Google Ads For Performance Max Brand Control Adds Shopping Ads Override
Google Ads added a new brand control override for Performance Max campaigns that lets you override the exclusion for Shopping Ads. The check box is under the brand exclusions section and reads, “Allow Shopping ads on searches that mention excluded bran…
How to Use Chrome to View a Website as Googlebot
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
Google Kwanzaa Decorations Are Live For 2024
And now we have the Kwanzaa decorations live in the Google Search results. Just search for [Kwanzaa] to see them. Google also went live with the Christmas decorations today and the Hanukkah decorations last week.
Google Christmas Decorations Are Live For 2024
Christmas is around the corner and Google finally posted its Christmas decorations in Google Search today. We already have the Hanukkah decorations live and now we have the Christmas decorations – we are now waiting on the Kwzanzaa decorations.
Search News Buzz Video Recap: Google December Core Update Done, Spam Update Starts, Google Ranking Exploit Leaked, Google Tests Double Serving Ads
Google has finished rolling out the December 2024 core update, it finished super fast and was incredibly volatile. The volatility started over the weekend but lasted throughout the whole update. Google then released the December 2024 spam update…
Google Testing Shaded Button Sitelinks On Mobile
Google is testing a new style of sitelinks again (I cover these way too often). This one turns the sitelinks into shades / gray buttons.
Google Search To Gain AI Mode
Google Search will roll out an ‘AI Mode’ within Google Search that will look “nearly identical to its Gemini AI chatbot” according to some reports. We also saw sources post screenshot of early tests of AI Mode within the Google App and on Android devices.
Google Tests Nearby Hotels & Restaurants In Business Profile Listing
Google seems to be testing adding buttons/links to nearby hotels and restaurants directly at the top of a Google Business Profile listing. This may be related to the Digital Markets Act (DMA) rules in European regions or it might just be some sort of o…
Bing Search Studies Of Carousel
Microsoft has this “studies of” carousel in the Bing Search results. It can help you find content that helps you prepare for a specialized exam or course, of sorts.