Five video optimization tips to help boost your landing page conversions

Videos can considerably increase your landing page conversions, if you use them right. They will also help you create additional traffic and product discovery channels

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Core Web Vitals report: 28 Ways to supercharge your site

In preparation for the upcoming Google Core Web Vitals update, James Parsons shares some effective optimization tips to help you earn a passing grade on Google PageSpeed Insights.

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How did the 2018 SERP changes impact organic search?

How did the 2018 SERP changes impact organic listings? More importantly, how should you react? The year of updates in review, and tips to respond to each.

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5 YouTube optimization tips to improve your video rankings

YouTube is huge, and it’s no wonder that so many people are looking to boost the effectiveness of their content on the platform. However, with so much use comes other struggles, like standing out from the crowd. Here are five optimization tips for your YouTube videos that will help you to start doing better in search, get recommended, and gain more traction.

How to optimize your videos for YouTube: Best-practice tips

Online users love videos. In fact, 4x as many customers would rather watch a video about a product than read about it. What’s more, YouTube is the king of video with more than one billion users. That means a lot of eyeballs. But with so much competition with other great video content, how can you make yours stand out and be discovered by users?

Optimizing Your Digital Assets To Boost Rankings & Branding

Let’s say you’re responsible for developing revenues from both traditional and non-traditional advertising. You work with a digital staff of talented people to create lead-generating Web-based content, or perhaps you are in e-commerce and sell products. Maybe you’re a brick and mortar with a…

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