Why “Big Data” Won’t Win You The Battle For Online Revenue
With so much attention currently being focused on big data, advertisers are beginning to lose sight of one crucial truth: big data is worthless if it’s not the right data. So what is the right data? We all know that the digital advertising landscape has dramatically matured over the past…
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Facebook Will Launch Graph Search For Mobile “Pretty Soon”
According to CEO Mark Zuckerberg during Facebook’s recent earnings call, Facebook’s Graph Search will hit mobile devices ‘pretty soon.’ It’s now been a full year since Graph Search was launched and mobile integration only makes sense. According to cnet, Zuckerberg…
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People, Videos, News: Twitter Adds New Search Filters
Earlier today Twitter announced that it was bringing a number of new search filters to the site. These include: people, photos, videos, news. There are also “people you follow” and “near you” filters that further refine results. If one were to search for “Super…
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Pinterest Adds Vegetarian, Vegan, Gluten-Free & Paleo Filters For Recipe Related Searches
Pinterest has updated its search features, making it possible to filter for vegetarian, vegan, gluten-free and paleo ingredients or recipes when performing food-related searches. According to the announcement, Pinterest is rolling out the new search fe…
Is Lowe’s The First Brand To Adopt Jelly?
A new social network or online community comes along and every brand has to answer one basic question: Should we be active in this channel? No matter whether you’re among the world’s biggest brands, or a small home-based business, that’s a question you have to wrestle with….
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Facebook Gives Yandex Access To Its Firehose In Return For Improved Presentation Of Its Own Content
Yandex has announced that it has signed a deal with Facebook which will give the leading search engine in Russia access to the Facebook firehose for “public” content published in Russia, Ukraine, Belarus, other CIS countries and Turkey, where Yandex also operates. Content will be available for…
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Twitter Co-Founder Biz Stone Launches New Social Search App Jelly
Building on the concept, “If you have a questions, there’s somebody out there that knows the answer,” Twitter co-founder Biz Stone and former Twitter colleague Ben Finkel have launched Jelly, a social search app that uses your social networks to deliver results. According to the…
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How To Run A Successful B2B Social Media Marketing Campaign
Many marketers think of social media in the context of B2C companies: after all, 4 in 10 consumers buy products that they’ve favorited, liked, tweeted or pinned on various social networks. Yet, according to a recent study from MarketingProfs, 87% of B2B marketers use social media platforms in…
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Twitter Improves Search On Mobile Apps By Adding Toggles & Photo Filters
Twitter announced they have improved the search capabilities on the iOS and Android mobile apps. Twitter added: A toggle between top Tweets and all Tweets A new photo search filter Photo search results layouts for grid and list view Filter tweets by pe…
Bing, Twitter Renew Deal To Include Tweets In Search Results
Bing has announced a renewal of its long-standing deal with Twitter to include tweets in Bing’s search results. The Bing-Twitter partnership began in 2009 and was renewed in 2011. Tweets are primarily available and searchable at Bing’s social search page, bing.com/social, but…
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Facebook Offers A Peak At How Graph Search For Status Updates Works
It’s been less than a month since Facebook expanded Graph Search to include status updates and posts, and the feature still isn’t available to all users. Nonetheless, Facebook search engineer Ashoat Tevosyan shared an “under the hood” look at how it works — and why it…
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How To Optimize For Facebook’s News Feed Algorithm
As you may have heard, Facebook EdgeRank is no more. A Facebook insider recently confirmed that the term [EdgeRank] is no longer being used internally (and hasn’t been for over two years) and noted that there are currently over 100,000 factors that go into what a user sees on their News Feed…
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Facebook To Retire “Who Can Look Up My Timeline By Name?” Search Setting For All Users
As of today, Facebook announced that it is completing the removal of its “Who can look up my timeline by name?” search setting. Users who still have access to it will begin seeing a reminder below their Facebook search bar that the setting is being retired. Last December, Facebook…
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Facebook Now Let’s You Search Your Posts & Status Updates In Graph Search
Facebook announced the launch of searching your posts and status updates within graph search. Facebook said, “Today, Graph Search will include posts and status updates.” With this, you “will be able to search for status updates, photo captions, check-ins and comments to find…
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Google Launches Hashtag Search, Shows Google+ Posts On Search Results Page
The integration of Google+ across Google properties continues in a big way today with the launch of hashtag search. Simply put, if you search Google for a hashtag, you might see Google+ posts using that hashtag to the right of the regular search results. Google’s Zaheed Sabur announced the…
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Yahoo Updates Answers For Social And SEO Value
It’s amazing to me that it took Yahoo so long to update its Answers property. Once a thriving Q&A network and social search site, Yahoo really let Answers go to seed. However the company announced yesterday that it was rolling out a new user-experience including mobile optimization. Even…
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Topsy Becomes Definitive Twitter Search Engine
Social search and analytics provider Topsy announced that users can now search its index for every single tweet ever published since Twitter’s inception in 2006. This capability is very useful and likely makes Topsy an acquisition target (probably by Twitter). According to the site, there…
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Twitter Now Shows Protected Tweets In Its Search Results, But Not All Can See Them
Twitter has made a small change in how it handles protected tweets in its search results. The company tweeted the news that some protected tweets will now be visible in search results — but they’ll only be visible to the user who has the protected account, and to that user’s…
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SMX East Keynote: Twitter VP Richard Alfonsi On “Now” Moments & The Conversation
On Twitter, there are many different “conversations” happening simultaneously. There are also particular moments — TV finales, sporting events, breaking news and more — where many people have all “tuned in” at once. Both types of conversations are opportunities…
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