Is a 301 or 302 redirect best for SEO?
Confused on which redirect to use? Contributor Bryson Meunier breaks down the differences between 301 and 302 redirects and explains how Google and Bing view each when moving webpages.
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Auditing customer reviews for organic traffic growth without losing speed or attracting penalties
Looking for ways to beef up retailer product pages? Contributor Karen Bone points out five common areas of untapped value in your customer reviews that can drive organic traffic.
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A site migration SEO checklist: Don’t lose traffic
Planning a site migration? Columnist Pratik Dholakiya’s helpful guide will ensure that you cover all the SEO bases to make the transition as smooth as possible.
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3 case studies of duplicate content consolidation
Columnist Chris Long shares examples of how he addressed duplicate and similar website content to improve organic search performance for his clients.
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Tips to troubleshoot your technical SEO
Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common problems.
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Dealing with duplicate content
Of all of the possible SEO problems to tackle, columnist Ryan Shelley says duplicate content is one of the easiest. Learn why, and get the scoop on what you need to do.
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Canonical tags gone wild
What happens when canonical tags get out of control and how can you rein them in? Columnist Patrick Stox shares his findings and insights.
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7 most important SEO focus areas for colleges and universities
For marketers in the education vertical, columnist Janet Driscoll Miller provides some helpful tips to get your site optimized in time for admissions season.
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3 steps to overcoming site issues that impact performance
Consumers and search engines alike have high expectations for websites, so unchecked problems and errors can have a big impact on SEO and content performance. Columnist Jim Yu discusses how to find and address these issues.
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Canonical chaos: doubling down on duplicate content
Duplicate content issues? Problems with your canonical tags? Columnist Marcus Miller explains why these issues occur and how to fix them.
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For e-commerce success: SEO > aesthetics
For those in the online retail space, columnist Julian Connors shares his advice for making your e-commerce website SEO-friendly.
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The myth of the duplicate content penalty
There is a lot of confusion surrounding how Google handles duplicate content, but columnist Patrick Stox aims to clear it up once and for all.
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Don’t get duped by duplicate content: 8 quick checks for every SEO
Duplicate content can often arise without our knowledge, despite our best efforts to prevent it. Columnist Stephanie LeVonne shows how you can identify and fix it.
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How to solve duplicate content local SEO issues for multi-location businesses
It can be difficult for businesses with multiple locations to craft unique, rich content for each individual location page, but columnist Joy Hawkins has some advice for how to do just that.
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SEO requirements for a new website platform
Not just facing a site redesign but a full replatform? Columnist Clay Cazier presents the features most important to ensure your new site can support today’s SEO best practices.
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Is your HTTPS setup causing SEO issues?
Although Google has stated that sites using HTTPS will be given a minor rankings boost, many websites have experienced losses due to improper implementation. Columnist Tony Edward discusses common issues and how to fix them.
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How to audit canonicalization and ensure it helps, rather than hinders, your rankings
Columnist Brian Harnish discusses in detail canonicalization issues that may not normally be covered in an SEO audit — and how to effectively address them.
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10 tips for avoiding shady SEO providers
Got a sneaking suspicion the SEO company you hired might not be legit? Columnist Greg Gifford shares his list of red flags to look out for.
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Jump-Start Your SEO With These 6 Surefire Tactics
Every site has different SEO needs, but contributor Stoney deGeyter provides some quick wins to get your SEO program started on the right foot.
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