Why dark mode web designs are gaining popularity
Dark mode web design has become increasingly popular with many internet users and surfers, click to read further why it is here to stay.
The post Why dark mode web designs are gaining popularity appeared first on Search Engine Watch.
How the global lockdown is changing user behavior and digital consumption
People have become more open to video content, online shopping, e-learning, and more. Observations of how global lockdown is changing user behavior.
The post How the global lockdown is changing user behavior and digital consumption appeared first on Search Engine Watch.
How do people view search engine results pages?
The F-shaped pattern has been the commonly understood way in which web users browse sites and search results.
Friday Commentary: A Crossroads for Marketing – The Ethics of Neuromarketing
Neuromarketing empowers us to influence consumer behaviour without people’s awareness. Barry Adams explains why the ethical implications need considering.
Post from Barry Adams on State of Digital
Friday Commentary: A Crossroads for Marketing – The Ethics of Neuromarketing
The Psychology of Online Sharing – Psychological Factors & Human Motivations
In the first post in a series on the psychology of online sharing, Clarissa Sajbl sets the scene with some basic psychology and social media concepts.
Post from Clarissa Sajbl on State of Digital
The Psychology of Online Sharing – Psychological Factors & Human Motivations
Understanding The Information Age – The Crucial Shift In Consumer Decision Making
The evolution and increasing popularity of social media has resulted in an enormous shift in consumer purchase behaviour.
Post from Clarissa Sajbl on State of Digital
Understanding The Information Age – The Crucial Shift In Consumer Decision Making
Applying Behavioural Economics to Digital Marketing
Behavioural economics is a powerful field of study that can teach digital marketers a lot about optimising online experiences for customers and prospects.
Post from Barry Adams on State of Search
Applying Behavioural Economics to Digital Marketing