Five ways blockchain will impact search marketing
Five major ways blockchain will impact search marketing, and how advertising professionals are already beginning to master this disruptive technology.
The post Five ways blockchain will impact search marketing appeared first on Search Engine Watch.
The rise of personal searches: How can content marketers take advantage?
A recent data release from Google has revealed that personalized search is becoming increasingly common among internet users, as they turn to search engines for personal advice and recommendations. What can content marketers do to take advantage of this trend?
Can Google get users on board with “shortcuts in search”?
Google announced yesterday the launch of “shortcuts in search”, which will allow Android users in the US to access quick answers on a range of topics with the touch of a button.
Not Provided Comes To Paid Search: What Will The Impact Be?
If you’re reading this, you probably already know that Google is making changes that will bring the much-maligned “(not provided)” to paid search. The AdWords world has been abuzz about the change for the past few days. The gist of the development is that when people using secure…
Please visit Search Engine Land for the full article.
Yandex Introduces Atom Concept for Personalised Content
Today Yandex introduced a new technology concept called Atom that enables websites to use Yandex’s search history to show personalised content to visitors.
Post from Barry Adams on State of Digital
Yandex Introduces Atom Concept for Personalised Content
Yandex Turns Up The Dial On Personalized Search
The Russian search engine Yandex has announced changes to how it presents personalized search results, saying that personalization is now based on what’s happening within a single search session. When the company launched personalized results late last year, it was based primarily on looking…
Please visit Search Engine Land for the full article.