SEO takeaways from 2020: A review of the most unusual year for search
A review of SEO and search engine updates in 2020 right from Google, Baidu, Bing, DuckDuckGo, GIPHY, and more. Plus, a bonus list of key SEO trends for 2021.
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The role of SEO in online reputation management (ORM)
ORM is no longer optional. Successful online reputation management (ORM) and SEO help achieve results through coordinating content, websites, and SERPs.
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Image Optimization Tips for Today’s Search
SEO for images is changing fast and Google’s focus on the subject is strong. Read these tips to get the most out optimization of pictures for today’s SERPs.
Post from Marco Megali
How did the 2018 SERP changes impact organic search?
How did the 2018 SERP changes impact organic listings? More importantly, how should you react? The year of updates in review, and tips to respond to each.
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5 ways to make your website stand out in the SERPs
Today’s SERPs are a far cry from the humble list of ten results and handful of sponsored links that Google started out with. So how can we ensure our content is best suited to Google’s ever-more intuitive results pages? And how can we make it stand out there?
Which is the best search engine for finding images?
Finding the perfect image can be crucial to grabbing the audience’s attention, livening up a page, or illustrating a point. To do that, you of course need a good search engine. The web has plenty of different options for image search, from general search engines with an image search function to dedicated search engines for browsing and indexing images. But which offer the best experience?
Image optimization 101: How to rank higher in image search
Optimizing images to rank well in search is a must for an increasingly visual web: a good logo or some eye-catching graphics can be as effective at attracting visitors to your website as your written content. But even if you’re highly familiar with optimizing written content for search, you may not know where to begin with images. Here’s how to ensure your images rank well in search.
How can marketers optimize for Google’s new “similar items” feature?
Google has announced that “Similar items” is now available globally in image search on mobile and in its Android app. Similar items … read more
Test-driving Pinterest Lens: How does Pinterest’s new visual search tool stack up?
Lens will be central to the fortunes of Pinterest’s decidedly alternative entry to the digital advertising market, so we’ve taken a hands-on look at what it is, how it works, and just how effective it is.
Can Pinterest crack (and monetise) visual search?
Pinterest made a clear declaration of intent last week with the announcement that Li Fan, Google’s former head of image search, has joined the photo sharing site as Head of Engineering.
Searching for Video, Images, Audio, Gifs, Podcasts, Memes & Radio: a directory of search engines, finders & generators
Here’s an up-to-date list of all the multimedia search engines for image, video, GIFs and radio stations.
Will Google Start Reading Text in Images on the Web Soon?
Googlebot Doesn’t Read Pictures of Text During Web Crawls When I was an Administrator at Cre8asiteforums (2002-2007), one of my favorite forums on the site was one called the Website Hospital. People would come with their sites and questions about how they could improve them. One problem that often appeared was people having problems being … Continue reading Will Google Start Reading Text in Images on the Web Soon? →
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Find Cat Pictures Quicker: Imgur Rolls Out A New Look With Advanced Image Search
The wildly popular image host, Imgur, has new duds and some powerful search tools that can help users identify viral images quicker than ever. Thanks to new image tagging, advanced search, Imgur may become a platform in which users frequent first, rath…
How Google Glass Will Change Search — And What It Means For You
Last week, Google officially announced that Glass will be made available for purchase to the general public by the end of the year. The impending launch of Glass is exciting, but it does present some new challenges for search marketers. Given the differences between how Google Glass handles search…
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Bing Adds Pinterest Boards To Image Search
If image search is important to your business, this might be another reason to be active on Pinterest: Bing has just added Pinterest boards to its image search results. The boards show up on the far right of Bing’s image search results page. The board name and image count are displayed, along…
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Bing: Here’s 7 Ways Our Image Search Is Better Than Google
Microsoft’s Meenaz Merchant, Senior Program Manager at Bing, posted a behind the scenes look at why Bing is a better image search engine than Google. Here are the seven examples on scenarios on why Bing is better than Google with image search, as described on the Bing blog. (1) Entity…
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Use Google’s Image & Mobile Optimisation Guidelines For SEO Advantage
Avoid impacting your SEO traffic while implementing Google’s mobile optimisation guidelines by following this simple guide to mobile & image search optimisation build structure.
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Search Your Own “Pins” On Pinterest
Pinterest announced a new, useful search feature that allows you to filter your search results to just your own Pins. You can now search for images that you’ve pinned and filter out all the other search results from other users of Pinterest. Can’t remember an image you’ve…
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