Research: 56 Pct. Of “On The Go” Searches Have Local Intent
ComScore recently found that 78 percent of local-mobile searches resulted in an offline purchase (usually a few hours). New consumer data from research firm Ipsos MediaCT (sponsored by Google) echo most of the comScore study data, underscoring the critical nature of local information to mobile…
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Google In-Store & Location-Aware Product Reminders Now In Google Now For Android
Yesterday, as expected, Google announced on Google+ that the location-aware, in-store product reminders are now built into the latest version of Google Now on your Android Google Search App. Google said “if you’re out and about and near a store that carries those boots, you might see a Google…
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Indoor Maps & Mall Directories Come To Google Now For Android
As we reported last week, similar to the offline Google Now cards, Google has made indoor maps within the Android Search App’s Google Now cards live. Google Indoor Maps was introduced in 2011 for select malls and shopping centers. Now, if you are using the latest Google Search App on Android,…
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Google Now Cards Now Work Without An Internet Connection
As we expected, the Android version of the Google Search App now supports offline mode for Google Now cards. So if you are in a location without internet, such as a subway, somewhere out in a deserted island or just in the middle of Manhattan and you h…
Not Just Parking: Google Now With Offline Cards, Indoor Maps, Shopping Reminders
Earlier today Barry Schwartz wrote that the updated Google Search App for Android will now help you locate your car in a parking lot or on the street. The feature shows you a map and points you in the right direction back to your vehicle. But wait, there’s more. We’ve learned that this…
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Google Search App Adds Reminders For Where You Parked Your Car
Android Authority reports Google’s latest update to the Android version of the Google Search App has a new feature to remember where you parked your car and then give you directions on how to go back to that location. Parking at large venues, malls, or big cities, can often get confusing at…
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Rumor: Google To Broadly Expand “OK Google” Voice Actions
According to Android Police Google is preparing a broad expansion of voice actions beyond its search app. The report describes this initiative as “OK Google Everywhere.” Voice actions would extend to other Google apps (e.g., mail, photos) and would also be contextually specific, taking…
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Google Search Let’s You Filter Restaurants By What’s Open Now, Price & More
Google announced you can now filter your restaurant searches by price, ratings, cuisine, and if it’s open right now. All you need to do is go to Google on your desktop or mobile device and search for [show me some restaurants in downtown Austin] or related searches and Google will give you the…
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Google App Indexing Adds 24 Android Apps & Expands To All English Content Worldwide
On October 31st, Google announced they are now supporting a new feature named app indexing, which allows publishers to create links from Google’s search results directly into the deep content within their Android apps. So if you search for something on your Android device and happen to see a…
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Survey: Search Engines Dominate Mobile Product Research
Last week, Local Corporation released survey results from its latest round of consumer mobile shopping research. The company is promoting a new version of its local-mobile shopping app Havvit. The survey was conducted in March and carried out by the Ch…
Okay Google: Take A Photo/Video Comes To Google Mobile Search
Google announced on Google+ that you can now ask your Android phone to take a photo or a video by saying, “Ok Google,” then “take a photo” or “take a video.” This will launch the Android camera app in the photo or video mode so you can quickly take a photo. I…
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Matt Cutts: Google Mobile Queries May Surpass PC Search This Year
Speaking at SMX West last week Google’s Matt Cutts said that he “wouldn’t be surprised” if mobile search exceeded desktop queries this year. A similar comment was made by a Google speaker informally during a roundtable discussion at the International Franchising Association…
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Up-Close @ SMX West: Experts Weigh In On Mobile SEO Best Practices
What’s your best mobile SEO solution? Responsive design? A mobile dedicated site? An app? Four mobile SEO pros gave their expert insights on how to create successful mobile SEO strategies during the “Best Practices in Mobile SEO” panel yesterday at SMX West. Moderated by Search…
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Forecast: Google To Lose $1.4B In PC Revs As Search Shifts To Mobile
A forecast just released by eMarketer argues that Google will lose $1.4 billion in PC search revenue in 2014 as paid clicks partly migrate to mobile devices, where revenue per click has been lower. Some of that PC revenue decline will be offset by grow…
AdGooroo Adds Mobile Paid Search Spend Insights, Releases List Of Top Mobile Search Advertisers
Search marketing intelligence firm, AdGooroo announced it is the first to provide insights into search advertising spend on mobile devices. The new mobile search data is now included in the company’s SEM Insights Tool, starting with data from the U.S., U.K. and Australia. Additional mobile…
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New Google Maps Comes Out Of Preview Today
Roughly last May at Google’s “I/O” developer conference the company introduced an updated version of its desktop Maps experience. Since that time it has been in “preview,” allowing users to go back and forth between the “classic” and new versions. Today…
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Will 11th Hour Objections Derail The Google-EU Antitrust Settlement?
When the European Commission recently announced yet another antitrust settlement with Google the matter appeared to be coming to an end. This was the third proposed settlement from Google but indications from EU Competition Commissioner Joaquin Almunia suggested that it was essentially final and…
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DeepMind Buy Another Google “Moonshot” Of Sorts
Re/code offers some additional insight into the $400+ million acquisition of artificial intelligence (AI) startup DeepMind that was reported last week. The people at DeepMind will apparently work with the search team at Google but not exclusively: Or a…
Google To Replace Smartphone User-Agent To Improve Smart Phone Indexing
Google announced they are replacing the old smartphone crawler user-agent with a new one in order to make it possible for Google to index more smartphone content. Zhijian He, a smartphone search engineer at Google said that the previous user-agent “made it impossible for Google to index…
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AdWords Cross-Device Conversions: How 1-800-FLOWERS Is Using The Data To Be More Customer Centric
Yesterday, we got an early preview of the first case study Google will publish on the use of estimated cross-device conversions in AdWords. It features 1-800-Flowers and also addresses the company’s use of click-t0-call. When Google first announced the release of estimated cross-device…
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