Google searches now correspond to user location instead of domain

Users can still change their search settings to select a country service if desired.

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Mobile-first updates from SMX East

What does the mobile-first index mean for you? Contributor Eric Enge summarizes a panel from SMX East with tips for how to prep your mobile site and content.

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Google’s mobile-first index has rolled out for some sites & will be implemented very slowly

Gary Illyes from Google would not give us any timelines, but the rollout of the mobile-first index is going well, and a blog post about the process should be out soon.

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Google AdWords to roll out ‘parallel tracking’ to speed up mobile landing page delivery

Third-party tracking platforms will need to make changes to accommodate the new tracking method.

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Accelerated Mobile Pages (AMP) conquer the competition for shoe retailer

Accelerated Mobile Pages aren’t just for publishers! Contributor Damian Rollison presents an agency case study showing improved performance for local pages after implementing AMP.

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Echo and Home will probably have to tell you they’re always listening — in Europe

As smart speakers proliferate around the world, some governments will require strong privacy disclosures and consent to recording.

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Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages

The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP pages.

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Google rolls out previously announced ‘Landing Pages’ mobile assessment tool

Tab in new AdWords experience enables marketers to determine which individual URLs need to be fixed for mobile.

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