Google gives allergy sufferers a heads-up on pollen levels via mobile search
In partnership with The Weather Channel, pollen and allergy-related mobile searches return information on local pollen levels and an offer to receive pollen count alerts.
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Analyst: Google’s default search deal worth $3 billion to frenemy Apple
Bernstein analyst says that payments by Google to Apple this year might be worth as much as $3 billion.
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AdWords app-install campaigns to sunset as Universal App Campaigns take over
Google says Universal App Campaigns are now delivering 50% of app downloads across its network.
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Google adds 30 languages to voice search & makes it possible to use emojis with voice typing
Included among the new languages are Swahili and Amharic, two of the most popular African languages.
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Breaking news: When AMP goes through the roof
Columnist Barb Palser says many big news stories are now consumed primarily in AMP format.
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Designing content for the mobile-first index
Your mobile pages will soon become the default versions used in Google search rankings. How can you make sure they provide good content that’s easy to read on a smaller screen? Columnist Patrick Stox has some ideas.
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Google adds new ‘save’ & bookmarking feature, which you can access in a new hamburger menu
Google makes another attempt at allowing users to save their search results to a single location.
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Latest Gboard iPhone updates include access to Maps, YouTube & a new drawing feature
Gboard also now supports Arabic, Hebrew and Farsi languages.
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Google intros new call bid adjustments in AdWords
The new “interaction” option can be used to adjust bids to get call extensions to show more or less often in mobile search ads.
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Google officially changes Sitelinks design to carousel format
After a year of testing, we now have a carousel format for the Sitelinks interface in the mobile Google search results.
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What I learned from the Danny Sullivan/Gary Illyes keynote at SMX Advanced
Columnist Eric Enge breaks down the “AMA With Google Search” session at SMX Advanced, where Search Engine Land founding editor Danny Sullivan interviewed Webmaster Trends Analyst Gary Illyes from Google.
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Report: 43% of millennials have made a voice-device purchase in past year
Also, Kayak introduces ability to book a hotel room through Alexa devices.
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Google Maps will use crowdsourcing to identify wheelchair-accessible locations
Anyone can now add accessibility information to places on Google Maps or business listings in search.
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SMX Advanced session: Mobile-First For The Advanced SEO
How can websites prepare for the mobile-first index? Columnist Greg Gifford recaps a session from SMX Advanced dealing with the impending rollout of Google’s new index, which prioritizes mobile content over desktop.
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Google advice: Switch your m-dot domain to responsive before the mobile-first index rollout
Google also says the mobile-first index may not have a single launch day, but could rollout piecemeal as sites are ready for the change.
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Google’s mobile-first index likely not coming until 2018 at earliest
At SMX Advanced, Gary Illyes says Google will “communicate a lot” before rolling out the mobile-first index.
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Gboard for Android gets new ways to search for emojis & phrase suggestions
The Android version of Gboard will now anticipate what phrase you’re about to type and offer possible suggestions.
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Google’s latest search update gives art lovers a deeper dive into the masterpieces
Google’s Search team worked with its Arts and Culture team to improve art-related searches and create a new Street View feature for art museums.
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Google expands offline attribution and launches in-store sales measurement
Google is beefing up offline analytics with more store visitation and sales data.
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5 massive SEO and content shifts you need to master right now
What can today’s industry shifts tell us about the future of SEO and content marketing? Columnist Jim Yu discusses some current trends and their implications.
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