Google iOS app gets new local search filters, more AMP support & Gboard access

The latest update is part of version 23.0 for the Google iOS app.

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Google Maps new feature lets users create lists of saved places that can be shared & accessed offline

Users can keep track of saved places and share lists with others via text, email and popular messaging apps.

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The impact (and lack thereof) of Google’s mobile popup algorithm

Back in August 2016, Google warned that it would be releasing an algorithm to crack down on interstitials on mobile pages. Now that the update has been live for a month, columnist Glenn Gabe shares his findings on the impact.

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Survey: Alexa the most frequently used assistant, Cortana seen as most accurate

Nearly 60 percent used voice because it was faster or easier than typing.

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SEO priorities for the new year

It’s easy to get caught up in the day-to-day of your SEO campaigns, but columnist David Freeman advises you to stop for a moment and take a look at the bigger picture.

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Google AMP carousels are multiplying!

Columnist Barb Palser says the growing number of single-source AMP carousels in Google search sweetens the deal for AMP-enabled publishers.

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Survey: 60 percent of voice users want more “answers” and fewer search results

Making calls, searching, texting and map lookups were the most common use cases for voice.

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A simple checklist to prep for the Google mobile-first index

Columnist Bryson Meunier believes that for savvy marketers, the rollout of Google’s mobile-first index will represent an opportunity — not a threat.

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Google App for Android gets a refresh with new shortcuts to frequently used features

Shortcuts to widgets for Weather, Nearby Restaurants, My Events and more appear at top of Google Now home screen.

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Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens

The promoted pins in Google Maps are being tested on Android devices.

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Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]

Google’s index has been shifting toward ‘mobile-first,’ making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case study to illustrate some of the issues this might pose for site owners.

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