How advertisers should repond to fewer ads showing on Google
Google recently changed the way ads are displayed on search engine results pages, so how can you make the most of this change? Columnist Frederick Vallaeys lays out some options.
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Google Posts now expands to cricket player cards in search results
Business cards, candidate cards, presidential election cards and now cricket player cards are the latest supported in Google Posts.
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Google Posts are going to kill (at) local SEO
Columnist Andrew Shotland discusses the impact Google Local Business Cards may have on local businesses and local SEO. Will they help, or will they hurt?
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Google tests clickable phone numbers in organic search results
Google is now experimenting with click to call on the organic side. They’ve done this with ads and local before.
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Google Experimenting With Local Business Cards In Search Results
Experimental feature allows local businesses to promote specific content, which can be shared directly from the “card carousel.”
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Google Image Search Tests Colored Filter Buttons
Google Image Search adds a splash of colors by testing new filter buttons.
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Google’s Take On The Recent Changes To The Results Page
Google recently removed ads from the right-hand side of its desktop search results. Columnist and Googler Matt Lawson weighs in on how it might affect your accounts.
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Google’s New SERP Layout: The Biggest Winners & Losers
What has been the impact of Google’s new desktop ad layout thus far? Columnist Larry Kim uses data to show who has benefited and who has suffered from the change.
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Google “Send To Your Phone” Comes To Local Knowledge Graph Search Box
Now, you can use the “Send to your phone” feature directly in the Google web search results, not just in the Google map search results.
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Google Launches Streamlined Lite Version Of Mobile Search Interface For Slower Connections
Have a slow connection on your mobile device? No worries, Google will give you a lite version of the search interface to speed things up for you.
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Google Bolding Answers, Not Just Queries, In The Search Results
Google isn’t just bolding the search query now, but also the answers to your search queries.
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Google Testing Removing Line Separator Between Search Ads & Organic Search Results
Google is testing removing the divider between the ads and free listings in the search results. Will it lead to more searcher confusion?
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Google’s Mobile Knowledge Graph Cards Get Some Color
Google is adding a more colorful experience to their mobile knowledge graph cards. In some cases the results are gray but others have bright green or red.
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Google Mobile Multi-Colored Line Separators Now Live
Google seems to be rolling out the new mobile interface where they show Googley colored line separators in the mobile search results.
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Google Local Pack Displaying Logos In Web Search Results
Google testing a new local pack in the web search results that display not just maps, but also logos and pictures of the business listing.
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Google Tests Search Results Listings Without Descriptions
Google tests how searchers would react to not seeing a snippet description in the search results.
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Google Testing A Red Slow Label In The Search Results For Slower Sites
Is your site unusually slow? Google is testing a red slow label in the search results that will warn searchers before they click over to your web site.
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