The Panda anniversary and what we desperately must remember about search
Celebrating 10 years of Google’s web quality algorithm Panda and its legacy which still casts a shadow over an SEO industry begging for change.
The post The Panda anniversary and what we desperately must remember about search appeared first on Search Engine Watch.
How did the 2018 SERP changes impact organic search?
How did the 2018 SERP changes impact organic listings? More importantly, how should you react? The year of updates in review, and tips to respond to each.
The post How did the 2018 SERP changes impact organic search? appeared first on Search Engine Watch.
A cheat sheet to Google algorithm updates from 2011 to 2018
Google makes changes to its ranking algorithm almost every day. Some of them remain unnoticed, others turn the SERPs upside down. This cheat sheet contains the most important algorithm updates of the recent years alongside battle-proven advice on how to optimize for these updates.
What we learned from SEO: The Movie
SEO: The Movie is a new documentary which explores the origin story of search and SEO, as told by several of its pioneers. It’s a 40-minute snapshot of the search industry that is and was, with a glimpse into the future and what might become of SEO in the years to come. Here are some of the highlights.
What should I do when my site has been hit with a Google penalty?
What should you do when you’ve been on the receiving end of an algorithmic change, or, heaven forfend, a manual action?
Which US sites lost the most amount of Google visibility in 2015?
Earlier this week, we looked at the US sites that made the biggest SEO gains in 2015, but now it’s time to find out who the losers were.
Panda 4.1 — Google’s 27th Panda Update — Is Rolling Out
Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released. Google said in a post on Google+ that a “slow rollout” began earlier this week and will continue into…
Please visit Search Engine Land for the full article.
Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
At SMX West Matt Cutts of Google answered questions from Danny Sullivan and the audience on a wide range of topics, from Panda to Google+
Post from Bas van den Beld on State of Digital
Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
Panda 4.0: Redefining Site Authority
Everyone in SEO talks about it: authority. It’s the key measurement for ranking, right? But what defines authority in the eyes of each search engine? We all have our theories and correlations, and authority measurement has certainly changed over the years as new signals emerge that may give…
Please visit Search Engine Land for the full article.
Were You Really Hit By A Search Engine Penalty, Or Is It Something Else?
Often, I’ll speak to prospective clients who think they’ve been hit by an algorithm update or a penalty. They’ve lost a lot of organic traffic, so they immediately think that a search engine change is to blame. Unfortunately, I’ve also run into many situations where SEOs are…
Please visit Search Engine Land for the full article.
Infographic: The Biggest Changes To Google Search In 2013
What were some of the biggest changes to Google Search in 2013, in terms of how its search algorithms ranked and displayed information? How about an infographic rundown, as we close out the year? Produced by the folks at E2M Solutions, the infographic …
Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live
The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. But since this Penguin update is using a slightly improved version of Google’s “Penguin 2″ second-generation technology, Google itself is…
Please visit Search Engine Land for the full article.
Google’s Matt Cutts On What To Do If Your Site Was Hit By Panda
Google’s head of search spam, Matt Cutts posted a new video today talking about the Panda update. The question he tried to answer was, “what should a site owner do if they think they might be affected by Panda?” Matt’s short answer to the question is to make sure to write…
Please visit Search Engine Land for the full article.
Penalized & Sad: When To Abandon The Sinking Ship
Sometimes the captain can’t afford to go down with the ship, no matter the temptation or emotional investment. Every few weeks, I receive another hopeless phone call from another desperate webmaster. Since Penguin, I’ve seen more ships go down than I care to count. Websites that have delved…
Please visit Search Engine Land for the full article.
Is Google Authorship Affecting Rankings Today?
Many of us in SEO espouse the great benefits of Google Authorship and the potential of the rumored AuthorRank. Many in SEO would argue that AuthorRank has not yet been implemented as part of the Google algorithm. Or has it been added already? The Scena…
Google Confirms Panda Update Is Rolling Out: This One Is More “Finely Targeted”
This morning I noticed a possible Panda update was rolling out, one that seemed to be “softer” in nature than the previous updates, where many webmasters who were originally hit by the algorithm are now claiming recovery. Google has confirmed a Panda update is rolling out and this…
Please visit Search Engine Land for the full article.
Google’s Panda Dance: Matt Cutts Confirms Panda Rolls Out Monthly Over 10 Of 30 Days
At SMX Advanced, Matt Cutts, Google’s head of search spam, announced that the Panda algorithm is still being updated roughly every month but that update is rolled out slowly throughout the month. It is like a Google Dance, but in this case, a Panda Dance. What happens is Google will run the…
Please visit Search Engine Land for the full article.
Google’s Pengin Update: Far from over?
Starting from May 22nd there have been a lot of shifts in the SERPs, but we thought they would settle down, as they started to a few days later. But, starting from June 1st we noticed a lot of activity in the SERPs, Algoroo shows quite a bit of movement, and it is not just Algoroo, so what is actually going on?
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