Category: Marketing & Advertising

Yahoo and Bing ads now show Description Line 1 (D1) in both their ad text and ad titles (see the image below)
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It’s always good to look back at what yourself and other e-commerce companies did during the holiday season to boost sales, in order to begin planning for your next holiday season.
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We have all eaten at McDonalds.  It was after a soccer game or maybe at a birthday party, no matter what the occasion, we have all consumed their Happy Meals and Big Macs.
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Interesting and very detailed article on operationalizing content marketing within an organization for link acquisition
http://www.movoto.com/blog/movoto-com/buzzfeed-for-real-estate/

A great article on how to incorporate traditional marketing methods such as scarcity, personalization and appealing to basic emotions as part of your digital marketing strategy to increase leads an
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The recent story about negative SEO being done through bots clicking on everything but 1 specific company was interesting and also tied in to a recent article on Marketland.com about bot fraud in t
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To be honest, I have not even thought how filter options may impact the LGBT visitor experience, an important duel income / brand loyal B2C customer segment…this is one of those
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A recent blog on Business 2 Community piqued my interest.
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Google has announced launching
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You’ll be waiting a bit if you’ve got a large disavow…During Google Webmaster hours t’was said
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It’s November, which means the 2015 SEO prediction blogs are starting to crop up.
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Google has created embeddable consumer surveys and will pay webmasters 5 cents per click.
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So apparently ad space is finite in video, etc for usage in election…
(probably because of restrictions in volume?)
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According to two webmaster trends analysts, having an HTTPS site may slightly help rankings ….
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Google has made changes to the way they display images in Gmail. Images are now displayed in messages automatically.
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Dr. Pete from good old Moz put up a great post about the 2014 Domain Gold Rush that is about to happen.
.app
.attorney
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Google adwords has now realised a new type of adwords campaign called “Display Select”.
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Advertising is coming to Instagram. The popular photo sharing app showed off what they will look like. Honestly, it looks very similar to how parent company Facebook’s ads look.
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OK, gotta hand it ot the wonks at the agency LG hied for this campaign.  It’s epic.
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Facebook is offering advertisers that don’t have thier own images a tantalizing carrot, choose from a library of milions of stock photos for no extra cost.
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