Google Says The Penguin & Panda Algorithms Still Require Manual Data Pushes

It has been over 4 months since a Google Penguin or Panda update and Google’s John Mueller tells us the data updates are currently done manually.

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Google Ventures-Backed RetailMeNot Climbs Out Of Its Google Penalty

What changes did RetailMeNot make to recover from the Google Panda algorithm? It is unclear but their rankings did bounce back.

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How Panda 4.1 Should Change Your Content Strategy

Contributor Jim Yu shares proprietary data that will help you determine how the latest Panda update might affect your site — and how you should adjust.

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Panda 4.1 — Google’s 27th Panda Update — Is Rolling Out

Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released. Google said in a post on Google+ that a “slow rollout” began earlier this week and will continue into…

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The Confusion Over Google’s Algorithm Updates & Refreshes

I personally spend a lot of time within the SEO space investigating claims of Google algorithm updates, it is a fascinating topic because there are so many variables involved and a lot of secrecy on Google’s end around their search algorithms. Often, Google will not confirm updates or…

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HubPages Acquires Squidoo: Content Migration To Begin Within A Few Weeks

Seth Godin, the founder and owner of Squidoo, announced the social content platform, has been acquired by HubPages. Squidoo was founded back in 2005, where users can create “lenses” of topics and content. Back in 2007, we did a Q&A with the founder and then in 2011 Panda hit, which…

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Panda Strikes Again: Yahoo Voices & The Yahoo Contributor Network Closing Down

Yahoo has announced another round of product cuts and changes, all part of what it calls a continued effort on “furthering our focus.” The most notable cut announced today is the upcoming closure of both Yahoo Voices (voices.yahoo.com) and the Yahoo Contributor Network…

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Panda 4.0: Redefining Site Authority

Everyone in SEO talks about it: authority. It’s the key measurement for ranking, right? But what defines authority in the eyes of each search engine? We all have our theories and correlations, and authority measurement has certainly changed over the years as new signals emerge that may give…

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On MetaFilter Being Penalized By Google: An Explainer

MetaFilter is a news and discussion site dating back to the early years of the web. Founded in 1999, it’s attracting attention this week after coming forward about how a Google penalty has severely harmed its business, to the degree of having to let staff go. It serves as a poster child of…

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Google Begins Rolling Out Panda 4.0 Now

Google’s Matt Cutts announced on Twitter that they have released version 4.0 of the Google Panda algorithm. Google’s Panda algorithm is designed to prevent sites with poor quality content from working their way into Google’s top search results. But didn’t Google stop updating us…

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Were You Really Hit By A Search Engine Penalty, Or Is It Something Else?

Often, I’ll speak to prospective clients who think they’ve been hit by an algorithm update or a penalty. They’ve lost a lot of organic traffic, so they immediately think that a search engine change is to blame. Unfortunately, I’ve also run into many situations where SEOs are…

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Google Granted Patent For Panda Algorithm

Google’s Panda update has been one of the most talked about algorithmic updates by SEOs and webmasters since it launched in February 2011. Today is the day the patent document describing Panda was granted. It was written by Navneet Panda, which is why it was named Panda, and Vladimir…

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The Brave New World of SEO: Beyond Websites

We hear it regularly – the death knell tolling for SEO. In the past several years, we’ve been bombarded by a barrage of change in organic search, from Penguin to Panda to Hummingbird, from inbound link penalties to [not provided]. Let’s face it: the only constant in search is…

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Google’s Matt Cutts On What To Do If Your Site Was Hit By Panda

Google’s head of search spam, Matt Cutts posted a new video today talking about the Panda update. The question he tried to answer was, “what should a site owner do if they think they might be affected by Panda?” Matt’s short answer to the question is to make sure to write…

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How to Recover When Your Content Is Stolen

Last month, I shared a case study of a client I’m currently working with on a duplicate content issue. It turns out that this particular site had significantly lost rankings over the past year because of other sites “lifting” their content, often verbatim, causing the…

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Penalized & Sad: When To Abandon The Sinking Ship

Sometimes the captain can’t afford to go down with the ship, no matter the temptation or emotional investment. Every few weeks, I receive another hopeless phone call from another desperate webmaster. Since Penguin, I’ve seen more ships go down than I care to count. Websites that have delved…

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Google Confirms Panda Update Is Rolling Out: This One Is More “Finely Targeted”

This morning I noticed a possible Panda update was rolling out, one that seemed to be “softer” in nature than the previous updates, where many webmasters who were originally hit by the algorithm are now claiming recovery. Google has confirmed a Panda update is rolling out and this…

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