Image SEO: Best practices and tips for optimization

CannonDesign’s Vice President, Communications Director shares some key image SEO tips and best practices to help you use images as an asset in your SEO strategy.

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Core Web Vitals report: 28 Ways to supercharge your site

In preparation for the upcoming Google Core Web Vitals update, James Parsons shares some effective optimization tips to help you earn a passing grade on Google PageSpeed Insights.

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Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!

Here’s how Google’s new algorithm changes can affect your page rankings, as well as the practical steps you can take to stay on top.

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Five quick SEO wins to give your website a boost in search

SEO is not for the faint of heart. It takes tons of effort and know-how. That said, there are some quick wins you can apply, even with limited knowledge and expertise. This article details four of those quick win actions.

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How visual content can give a boost to your SEO and how to take advantage

Visual marketing can have a hugely positive impact on your marketing. This article dives down into how the visuals you add to your site (and off site) can impact your SEO specifically and drive better search results.

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Google ranking factors to change search in 2021: Core Web Vitals, E-A-T, or AMP?

Which of the fresh Google ranking factors will actually influence SEO practice, and which will fade away? Find out in this article.

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Why site speed is critical for your SEO success and how to make it happen

Site load speed is critical in your site’s SEO performance. Failing to pay attention to this critical statistic can lead to lost traffic, resulting in lost revenue. We’ll walk through the importance of speed and provide insights into issues impacting site speed and how to address them.

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How to use super-resolution and improve onsite image quality

There are pros and cons to super-resolution, but if it makes sense for you, here’s a step-by-step guide on how to implement it.

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How to adapt SEO strategies for the zero-click search landscape

Zero-click search is not that big a hurdle. Five fantastic tips to tailor your search strategy to make zero-click work for you.

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SEO on a shoestring budget: What small business owners can do to win

Being SEO smart doesn’t have to cost you a bomb. Ali Faagba highlights small yet effective efforts to help small businesses win the race.

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Anchor text variations: Your key to link profile diversity

Techniques for creating a diverse link profile through anchor text variations. Details on how Google perceives your site, how to use LSI keywords, and more. 

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Image optimization for SEO: Everything you need to know for success

Basic image optimization tips that anyone can apply for any type of site, even WordPress. Lots of facts, stats and screenshots included.

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Why site speed is as important as ever on the visual web

As the internet has become a more important part of our daily lives, our online experience has evolved and we prefer much more visual content. But visual content, and its associated massive file sizes, slows down websites. Here’s why SEOs shouldn’t overlook this as an issue, and what can be done about it.

How to optimize images for mobile: Implementing light, responsive, correctly formatted images

The mobile web has a weight problem. Too many mobile sites are slow to load, and bloated with unnecessary bells and whistles, leading to a poor user experience. This column explains how to make sure that any images on your mobile site are light, device-responsive, and use the best format to combine speed and quality.