The Social PR Hit: The ins and outs of how to achieve social PR

Social PR hits are sometimes overlooked when Digital PRs report. If you can report on the brand mention, the platforms they have been mentioned on and the size of the social followings: you have a social PR hit on your hands.

Post from Jodie Harris on State of Digital
The Social PR Hit: The ins and outs of how to achieve social PR

Friday Commentary: Reinvention In Digital Marketing Is Also Part State Of Mind

Does change in markets and technology mean that marketers are ready to change, are prepared to change and, most importantly, have the skills to change? Andy Betts takes a look at this question in this weeks Friday Commentary.

Post from Andy Betts on State of Digital
Friday Commentary: Reinvention In Digital Marketing Is Also Part State Of Mind

Friday Commentary: Brands should consider customising their AdTech stack

These days, a CMO of a big brand depends on many different AdTech solutions to deliver their Online Advertising program. Where to start? Laurent Boninfante talks about this on our latest Friday Commentary.

Post from Laurent Boninfante on State of Digital
Friday Commentary: Brands should consider customising their AdTech stack