Consumers go to YouTube for uplifting content during COVID-19
Channel Factory Consumer Survey reveals contextual opportunities for brands. People are relying on YouTube for positive videos on DIY, cooking, and more.
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The curse of knowledge: how to maintain effective communication remotely
In these uncertain times, many of us will have been instructed to work from home. While this brings a number of logistical adjustments – remote access, WiFi connection, deciding where to sit – perhaps the most crucial part of business life that working remotely affects is communication. In the first part of this blog series, […]
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Effective SEO copywriting hints to increase your traffic in 2020
While ranking well on SERPs has its benefits but you can’t ignore your readers. Tips for SEO copywriting to build trust and credibility.
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The email marketing landscape 2019 and way ahead for 2020
The email marketing landscape drawn from 2019 and the way ahead for marketing professionals in 2020. Hyper-personalization, integrating social, and more.
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Is the curse of knowledge killing your communication?
The other day, I gave grammar training to an external content team. At one point, after explaining the difference between ‘that and which’ for five or so minutes, I looked up to see perplexed faces staring back at me. I work with grammar every day; it’s my job, which is why it was so alien […]
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Five tips to establish a successful content creation process
Even if publishing frequency doesn’t directly affect rankings, there are many reasons to be consistent with content creation. Tips to help you nail it.
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Top tips to grease your email marketing wheels in 2020
As email marketers, first and foremost, you will have to think about re-inventing the existing email marketing strategies in a big bang way if you wish to sustain your business’ email ROI in 2020 and beyond.
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Six steps to a successful content strategy
A Content Strategy is a plan designed to help your brand achieve a long-term goal. To be successful, every strategy needs to do three things: Understand the nature of the challenge you face Establish how you can approach it best Build a specific set of actions to achieve your desired outcome Sounds easy, right? Not […]
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Four essential ecommerce site optimizations that drive sales
Internet marketer and Co-founder of Lbswebsoft shares a list of ecommerce site optimization suggestions and tactics that boost your sales.
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Six key SEO recommendations that matter in 2020
Founder of digital marketing company, LoudGrowth shares top SEO recommendations for 2020 to help businesses reach their full potential in SEO.
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Six great ways to get more out of your digital marketing campaigns in 2020
If you’re looking to take your marketing to the next level, we’ve got the six best ways to get more out of your marketing campaigns.
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How to identify and address the four biggest digital growth challenges
Dig into four areas that often uncover digital growth blockers and explain how to assess the opportunities that overcoming them would present.
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Is SEO dead in 2020?
Wondering if you should invest hard-earned cash in SEO, if it’s still a viable marketing strategy for 2020, or whether to spend more wisely elsewhere? Read on.
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How to make the most of Google’s “People also ask” results
We may have no power over Google’s SERP elements but here’s how digital marketers can boost their clients’ organic visibility through “People also ask”.
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Case Study: How BDCenter transformed a reputation from 48% negative on Google to neutral
Digital agency, BDCenter uses one of their actual cases as an example to show how they changed a client’s reputation from 48% negative to neutral on Google.
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TikTok: The next marketing platform for brands
TikTok recently incorporated paid advertising, Nike and Disney have already taken the lead. Tips to help your brand get started with TikTok marketing.
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Three crucial podcast tips from Fractl’s Marketing Director
Fractl’s Marketing Director, Amanda Milligan relaunches her podcast show and lets us in on the three biggest podcast tips, learnings, and experiences.
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Going international with SEO: How to make your WordPress site globally friendly
You expect maximum global reach possible when you spend resources. Tips and suggestions to set your WordPress site on the path to international influence.
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How to find any journalist’s email for content marketing outreach
Digital PR is contingent on one thing—contacting the right people. When you’ve determined who the right journalists, editors, and influencers in your niche are, all you need is a way to reach them. Some journalists’ contact information is harder to reach than others. In this article we look at some hacks for one of the most time-consuming aspects of digital outreach: finding email addresses.
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How AMP technology can boost your content strategy
Content marketing, UX, and web design have never been more interlinked and it’s a great opportunity to make the most of them in 2020 through AMP technology.
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