DuckDuckGo Passes 3 Million Searches, Just 8 Days After Hitting 2 Million

Another week, another traffic record in the alternative search engine space. DuckDuckGo (DDG) tweeted this morning about its latest milestone: more than three million direct searches in a single day. As the company’s traffic page shows, it happened on Monday when DDG had 3,095,907…

Please visit Search Engine Land for the full article.

Spurred By PRISM Scandal, StartPage & Ixquick Surpass 3 Million Daily Searches

Alternative search engines are having a good week, likely thanks to public awareness and concern over data and privacy issues being raised by the PRISM scandal. StartPage and Ixquick, two small search engines from the same company, announced this week …

Off-Page SEO in 2013 and beyond

off-page SEOA decade ago, off-site SEO has been all about links. But it’s expected for search to progress, given that there’s a continuous evolution in web usage – which also has an effect on web marketing best practices.

These changes allowed search engines to accumulate far deeper understanding of how people make use of the web, and in turn a better ability for them to assess websites worth and deserving of higher rankings.

The post Off-Page SEO in 2013 and beyond appeared first on Kaiserthesage.

DuckDuckGo Passes 2 Million Daily Searches

DuckDuckGo, the upstart search engine that hangs it hat on protecting its users’ privacy, hit a new milestone on Monday: its first day with two million direct searches. According to the company’s traffic page, DuckDuckGo saw 2,211,203 direct searches on Monday — up about 400,000…

Please visit Search Engine Land for the full article.

DuckDuckGo Passes 2 Million Daily Searches

DuckDuckGo, the upstart search engine that hangs it hat on protecting its users’ privacy, hit a new milestone on Monday: its first day with two million direct searches. According to the company’s traffic page, DuckDuckGo saw 2,211,203 direct searches on Monday — up about 400,000…

Please visit Search Engine Land for the full article.

How I get quick wins in SEO and Content Marketing

organic search resultsI’m not really used to writing shorter blog posts – and I’m also guessing that most of you already know that I always write long-form content and comprehensive tutorials related to online marketing.

So I’m going to try something new, well not that new, since I’ve written some posts in the past that are just 500+ words in length – although, there’s something that I would want to test on this one.

The post How I get quick wins in SEO and Content Marketing appeared first on Kaiserthesage.

Yandex Turns Up The Dial On Personalized Search

The Russian search engine Yandex has announced changes to how it presents personalized search results, saying that personalization is now based on what’s happening within a single search session. When the company launched personalized results late last year, it was based primarily on looking…

Please visit Search Engine Land for the full article.

6 Evolutionary Phases of the Online Marketer

We online marketers can get a little full of ourselves. Those of us who strive to educate others about our craft can get preachy about the “right way” to bring traffic to websites and optimize that traffic for conversions. However, like those we are educating, we ourselves have evolved…

Please visit Search Engine Land for the full article.

The True Value of Link Building in Post-Penguin Era

trusted linksThere has been a lot of talk around the industry that the ROI in link building is diminishing. Mainly because of the constant algorithmic updates (particularly Penguin) that strongly impact this marketing platform, as well as with the shift that Google wants to take on in revolutionizing its search.

However, I’m still one of those who won’t really believe that link building will soon be over as an effective medium that can help websites/brands earn more and win over their competitions on the web.

Graph Search Turns White, Looks More Like A Traditional Search Box

This morning many hardcore Facebook users will be surprised when they login and look towards the iconic top blue bar. The coloring of Graph Search has been inverted and now features a bright white centered search box in the midst of the top bar. Searches still act the same and provide the same…

Please visit Search Engine Land for the full article.

Bing Rises Above 17% Search Market Share As Google Slips [comScore]

Bing’s U.S. search market share has hit another all-time high, passing 17 percent for the first time. It gained at Google’s expense, as the search giant slipped six-tenths of a percentage point last month. That’s from comScore’s April 2013 qSearch report, just out today. For…

Please visit Search Engine Land for the full article.

Google Rewards App Developers Using Google+ Sign-In With Better Visibility On Google Search

What are the most popular activities done or content consumed by apps? Google’s now bringing that information to its search results, assuming the app developer makes use Google+ Sign-In, that is. Google+ Sign-in was launched in February as an easy way to let anyone sign into a site or app…

Please visit Search Engine Land for the full article.

43 Creative and Innovative Link Building Experts and Their Strategies

With the constant advancements that occur on various search engines’ algorithms, it is certain that the search and link game will be harder in the days/months/years to come compared to what it was like a decade ago.

Search users’ behaviors tend to grow and change as these developments arise and being employed by search engines, which makes the online marketing space more competitive, especially when it comes to link building.

Bing: Our Search Results Do Not Infect Users, “Malware Study Was Wrong”

Bing has responded to the malware study conducted by AV-TEST earlier this week, claiming that Bing search results led to five times more malware than Google. To that Bing said, “the conclusions many have drawn from the study are wrong.” Why is the study wrong according to Bing? While…

Please visit Search Engine Land for the full article.

80/20 Link Building Tactics

mozconI’ve been practicing the Pareto Principle or the 80-20 rule since the start of this year, which is basically focusing on tasks that can actually get more results, but will only require minimum amount of efforts.

This rule is pretty much applicable in link building as well, even in online marketing as a whole (as explained very well on a recent blog post by Dan Shure) – wherein you can just allocate more of your time on implementing processes that can help maximize the efforts you exert through the results they can generate.

5 Inbound Marketing Methods that can Drive Traffic and Conversions

interactive contentInbound marketing – or combining different online marketing processes such as SEO, content marketing, social media and conversions – has been one of the most effective ways to hit a site’s various business goals in one go, like driving more specifically targeted traffic, improving revenue and/or building a stronger brand mind share.

Aside from involving practices that is measurable, utilizing inbound marketing as an approach to reach a business’ target audience (without disrupting their online activities) has proven itself to be very effective in terms of scaling and growing businesses in a shorter span of time.

Building better Brand Signals to Improve Search Visibility

brand-vs-generic-signalsOnline branding has become a very important component of SEO over the years. Given that brand signals, as a search ranking factor, made it easier for search engines to determine a website’s authenticity and authority.

A study from SearchMetrics a year ago also somehow proves how top brands appear to have a ranking advantage, making it more obvious that search engines do favor strong brands on their search results.

Digital Marketing Tips from 12 Marketing Professors

Glen GilmoreThe drive to constantly learn new things is a very important attribute for marketers, considering that digital marketing is one of the toughest industries out there and with its nature as an ever-evolving field. Constant reading, practice and analysis are a must, in order to be better at it.

Online marketing is definitely full of challenges, for both starters and seasoned practitioners. But the thing that’s really great about our industry is that there are so many useful resources available over the web, which can help us improve in our own ways and overcome those challenges.