Page title optimization – the Holy Grail
Crafting a good page title is a must-have skill for anyone aiming for high SERP conversions. They help search engines understand what your page is about and determine first impression of visitors. Here we cover best writing practices for page title optimization.
Seven fascinating stats on ecommerce and cart abandonment
Key issues include making customers register before they checkout, concerns about security, and confusing checkout design.
How to use data to justify SEO fixes
What if I told you I could give you a process which can put a definitive number on the returns you would get from SEO fixes?
6 SEO Experiments That Will Blow Your Mind
All of today’s best practices came as a result of past experiments – both failures and successes. Everything we do in SEO is an opportunity to learn and improve.
6 tools for a better, smarter social media influencer campaign
These tools will help you set up a social media campaign allowing to better find, monitor and approach influencers.
How to optimise your page images to increase site speed
Google’s official slogan is “Don’t Be Evil”, but it’s long been rumoured that the company has a second, internal motto that they tend to keep under wraps: “You’re either fast, or you’re f***ed.”
4 New Reports To Optimize AdWords For Better Results
There have been quite a few new tools and features launched in Google AdWords (my former employer) over the past couple of months that may not have gotten the attention they deserve amidst the much more hotly debated launch of Enhanced Campaigns. Now that we’ve all transitioned and Enhanced…
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