What Makes Content Shareable? A Donald Trump Analysis

When looking to produce content that works (by this I mean driving engagements, conversation and shares) it’s often useful to review pieces performing well in a particular field and seeing what we can learn from them. To show how this process can be useful – and explore recurring themes in successful content – I decided to […]

Post from Jack Telford

Advanced SEO Analysis – Part 1: SEO Research & Wisdom Of The Crowd

A couple of years ago, I was invited to speak at the SMX Advanced conference in Seattle on the topic of SEO and competitive intelligence. It is an area of SEO I’m passionate about, not only because it is one of the most difficult things in SEO to scale and do right,  but also because […]

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Google – Don’t Be Evil

GoogleEvilIt’s easy to second-guess the actions of a major corporation looking from the outside in. Remember how much a company has contributed to your personal and professional life.

Post from on State of Search
Google – Don’t Be Evil