Effective SEO copywriting hints to increase your traffic in 2020
While ranking well on SERPs has its benefits but you can’t ignore your readers. Tips for SEO copywriting to build trust and credibility.
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The best alternative keyword research tools
Keyword research is an integral part of any search engine optimization strategy – and it doesn’t have to cost a fortune. Keyword … read more
SEO Reporting: It’s Time We Get Away From Minutia & Focus On What Matters
For SEOs, reporting hasn’t exactly been easy over the past few years. How we measure and how we strategize has had to evolve as Google has altered or retired the tools we use or the way search works. We’ve seen five main shifts that have truly changed how we originally measured SEO…
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Google Warning External Keyword Tool Shut Down Is Near, AdWords Keyword Planner To Replace It
Google is working toward the complete phase out of the Adwords Keyword Tool and phasing in the new AdWords Keyword Planner. Users accessing the free external Adwords Keyword Tool to perform keyword research, will see the messaging below that it will no…
Google messing with your head – again
There is an argument to not doing keyword research late at night for the potential of missing the odd opportunity here and there, however I was perplexed to see this little bit of Google wizardry whilst undertaking some keyword research recently. Undertaking the search for ‘credit cards’ suggested Google isn’t completely at ease with its […]