‘People also ask’ (PAA) feature: Uncovering Google’s hidden gem
SEMrush’s Head of Global Marketing, Olga Andrienko, reveals all the ins and outs of Google’s ‘People also ask’ feature to bring optimization insights for businesses willing to leverage PAA to their advantage.
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Study Shows No Clear Evidence That Google Plus Drives Ranking
At SMX Advanced, I presented results from a study we had done that convinced me that links in shares from Google Plus and Facebook behave like traditional web-based links. My statements at SMX Advanced were later disputed by Matt Cutts during his keyno…