3 Step Guide to Hyperlocal Marketing Success
Hyperlocal marketing has been growing in business potential and impact over the past few years, and it’s expected to come to a crescendo in 2019.
Post from Lee Wilson
How to Integrate your SEO and Content Strategy in 2019
How can you integrate your optimization and content publishing efforts in a constantly changing SERPs environment? Read these actionable tips from Marco Megali.
Post from Marco Megali
How Long Will it Take for Your New Website to Rank in Google?
How long does it take for a new website to start ranking in Google? It’s a simple question with a complex answer, as Lee Wilson explains in this article.
Post from Lee Wilson
How to Optimise for Searcher Intent (Complete Guide 2019)
It’s not enough to optimise your web content for keywords. Optimising for the search intent behind those keywords is crucial in 2019. Here’s how to do it!
Post from Wolfgang Digital
Search in 2019 – Rankings, International SEO and Inbound Marketing
The search industry is one of the fastest changing industries. We need to keep up with the latest news but take back what happened in the year to reflect and plan for 2019. SEO Jo Blogs asked some bloggers at State of Digital what they think will happen in 2019.
Post from Turnbull
YouTube SEO: a 3-step process to do it the right way
YouTube is the world’s most popular video platform, and ranking your videos in its search function can drive huge numbers of views to your content. Marco Megali explains how to rank your videos in YouTube.
Post from Marco Megali
5 Marketing Dashboard Templates to Start Building Your Dashboarding Empire
How much of your time is spent on reporting? Here are five marketing dashboard templates you can use to streamline reporting.
Post from Sam Marsden
2018’s Google Updates and What We Believe Comes Next
Lola Michels from Koozai extracts her projections from this year’s Google algorithm updates and shares the dos and don’t for staying on top of digital developments.
Post from Lola Michels
The finer details of DeepCrawl: 20 features you may have missed
DeepCrawl is one of the most powerful SEO tools. In this extensive article, Fili shows you 20 of DeepCrawl’s lesser-known features and functionality to help you get more insight from your crawls.
Post from Fili Wiese
New realities of mobile page speed measuring and how to adjust to them
Page speed is a high SEO and UX priority, but how does Google calculate load speed? In this article, Aleh Barysevich explores different speed measurement tools and shows which you should focus on.
Post from State of Digital Guest Contributor
State of Digital conference session: The State of SEO
The State of Digital conference was held in London on 08 October 2018. Here is Polly’s recap of the panel session with Lisa Myers, Chris Green, Bas van den Beld, and Dixon Jones.
Post from Polly Pospelova
State of Digital conference session: How to become an SEO Rockstar
The inaugural State of Digital conference is taking place today in London. Here is Polly’s recap of one of the sessions with Bas van den Beld and Dave Naylor.
Post from Polly Pospelova
Why and how you should implement speakable (and connected) markup now
What is speakable markup and is it something you need to think about using? Find out why to use it, and more importantly, HOW, in this article from John Warner.
Post from John Warner
How Amazon Is Affecting SEO on a Global Scale
Amazon is affecting SEO through changes in consumer behaviour in terms of direct search, voice search, and cloud computing.
Post from Bobbi Brant
Be Part of the First Voice Search Accessibility Survey on State of Digital
Many of us have heard the stats that 50% of searches will be voice search by 2020. However there is limited data available to show the voice search helps those with accessibility needs and who could benefit most from it. SEO Jo is conducting a survey and would love your input to make voice search accessible for all.
Post from Jo Turnbull
Measuring the Effectiveness of Site Architecture Improvements
Improving site architecture optimisation is an iterative process. Here is a framework for measuring and monitoring the impact of these changes over time by looking at more than just site traffic.
Post from Sam Marsden
27 Resources to Help You Create an Amazing SEO Strategy
Devising and executing an SEO strategy is a complex affair. Here are 27 resources to help you come to grips with all aspects of SEO and enable you to create and implement an effective strategy to drive your site’s rankings in organic search.
Post from Susan Saurel
The State of Google Images and Visual Search
Gianluca offers readers not only a truthful portrait of the state of Images and Visual Search but also actionable ideas you can implement in your SEO strategy right now and a glimpse of what the future of a fully integrated Voice + Visual Search will be. Read the details on State of Digital.
Post from Gianluca Fiorelli
A Tale of Two Lunch Tables at MozCon 2018 (Content-Driven Link Building and Local Search)
Steve Morgan wrote up his notes for two of the Birds of a Feather tables at MozCon 2018, discussion round-tables on content-driven linkbuilding and local search which took place during the lunch breaks.
Post from Steve Morgan
Backing the Underdog: Six Areas Bing Has the Edge on Google
In SEO, we hang off of Google’s every word but rarely ever give mention to Bing. We’ve done some digging and found a number of areas where Bing actually has an edge over Google.
Post from Sam Marsden