How to lose a blogger from one email
Hannah Butcher explores the reasons that bloggers will avoid your both your email and working with the brand you are representing.
Post from Hannah Butcher
Is it game over for PRs when it comes to link building?
Alex Jones from Hallam Internet shared a new case study around an outbound PR campaign, focused on bloggers. The campaign sought to attract the attention of a bunch of highly relevant bloggers, as well as, hopefully, a few links.
Google manual action penalties were due to links for freebies
A month ago, we reported that Google had issued warnings to bloggers over providing links in return for free products to review. … read more
Google asks bloggers to nofollow links for free gifts: expert view
Google’s advice is for bloggers to nofollow any links that they add to products they’ve received as ‘these links didn’t come about organically’. It may sound simple enough, but it raises a number of issues.
Google issues guidelines on bloggers and links for freebies
The practice of brands engaging with popular bloggers seems to have caught Google’s attention, with the search engine offering some advice on … read more
Rich Quick, Nick Wilsdon, Jayson DeMers and Matt Beswick Join State of Digital
Four new faces writing on State of Digital. Meet Rich Quick, Nick Wilsdon, Jayson DeMers and Matt Beswick
Post from Bas van den Beld on State of Digital
Rich Quick, Nick Wilsdon, Jayson DeMers and Matt Beswick Join State of Digital