How to optimize your WordPress video gallery for SEO
One of the often overlooked aspects of creating a video gallery on a WordPress site is SEO. Not only do you want to create a compelling user experience, and encourage your audience to navigate through and watch all of your content in one place. You also typically want Google to find the content, index it, […]
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How to timestamp YouTube videos and create Key Moments
Key Moments arrived to Google search in late 2019. They are a feature that enables expansive, prominent video search results, with clickable links to each Chapter in your video. In practice, this means you can receive not just one link within your video results box, but dozens of them. To show Key Moments from your […]
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SEO news in May 2021: Google introduces a new language model
This month, Google held their annual I/O conference, an event at which they announce new product releases and other interesting stuff. They introduced us to MUM, their new language model and the next step in understanding online content. But meeting (their) MUM wasn’t all. There was lots of SEO news in May 2021 and our […]
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On-page video SEO: how to optimize your video pages
When publishing a new video on your website, there are several considerations you need to take into account for video SEO. Not only does the video itself need to be optimized, but so does the page it’s embedded on. In this post, we’ll explain what you can do to work on your on-page video SEO. […]
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YouTube vs your own site: Which is better for video SEO?
One of the big questions with video SEO is whether you’re better off hosting all your videos on YouTube or whether you should host them on a different platform. Hosting your videos on YouTube means driving traffic to your content on youtube.com. Hosting your videos on another platform allows you to make your website the […]
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Which is the best video hosting platform for SEO?
Can you tell me which video hosting platform is best for SEO? This is the question I get asked most frequently on the topic of video SEO, and it’s worth stating up-front that the categorical answer, like everything else in SEO, is “it depends.” Let’s discuss what you need to consider when choosing the video […]
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SEO news in March 2021: A rise in Google’s zero-click searches
There was quite a bit of discussion about a study that said that nearly 65% of Google searches in 2020 did not result in a click. This is one of the topics that our resident SEO experts Joost de Valk and Jono Alderson talked about in this month’s webinar. Want to know what they had […]
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How does video SEO work?
Video is great for explaining a topic in just a couple of minutes. Or, to give people an idea of that product they’re thinking of buying. You can also use video to share your vision or insights with a very large audience. But what do you need to do to make your videos stand out […]
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Yoast SEO 15.9: Performance improvements
Today sees the release of Yoast SEO 15.9 and Video SEO 13.7. In Yoast SEO 15.9, we focussed on performance improvements and general enhancements. In addition, we made Video SEO available in Elementor. Find out more! Performance improvements Improving the performance of our plugins is always on our radar. Sometimes, we do big changes that […]
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Video SEO: How to rank your videos in Google
We love to watch videos, don’t we? Online video has been booming for years and there is no end in sight. Every second, hundreds of hours of video are uploaded to YouTube alone. Not to mention all the short-form video content that appeared in recent years on apps like Instagram and TikTok. If you produce […]
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A comprehensive guide on using Google Trends for keyword research
Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and related keywords that boost traffic.
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Yoast SEO 15.8: A free block for your breadcrumbs
Yoast SEO 15.8 is out and it comes with a cool new gift: a breadcrumbs block for the WordPress editor. This makes it easy to just drop your breadcrumb in a page, without having to touch any code. Now available for everyone! We also have a cool new update for our Video SEO add-on that […]
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Get Google’s new video reporting with the Yoast Video SEO plugin
Yesterday, Google announced a new addition to the rapidly expanding lineup of enhancement reports in Search Console. This time, it’s all about video! You can now not only see how your video performs in search, but also if your videos have valid structured data so they are eligible for rich results. Need help getting your […]
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Video marketing tips and tools to boost your traffic
For many consumers, video is the preferred and most memorable way to learn about a brand. For brands, here are video marketing tips and tools to get started.
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Video marketing tips and tools to boost your traffic
For many consumers, video is the preferred and most memorable way to learn about a brand. For brands, here are video marketing tips and tools to get started.
The post Video marketing tips and tools to boost your traffic appeared first on Search Engine Watch.
Video SEO: New tool by Trint helps make spoken words in videos crawlable
June 13 saw the release of a new tool by London-based company Trint which can assist the crawlability and visibility of video content in search engines by automatically attaching transcripts using AI.
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Top advanced YouTube SEO tips to boost your video performance
YouTube is not just a social media platform. It’s a powerful search engine for video content. Here’s how to make the most of its SEO potential.
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Eight tips to getting your videos ranked on YouTube in 2019
With 400 hours of video content uploaded every minute, how do you ensure yours stands out and attracts viewers? This article will help you crack the code.
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YouTube SEO: Optimizing your channel in 5 steps
YouTube has more than 1.8 billion monthly users — almost rivaling Facebook’s 2.27bn. Here are five pointers for best YouTube channel optimization.
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YouTube SEO: a 3-step process to do it the right way
YouTube is the world’s most popular video platform, and ranking your videos in its search function can drive huge numbers of views to your content. Marco Megali explains how to rank your videos in YouTube.
Post from Marco Megali