A Beginner’s Guide to Segmentation in Google Analytics
Thousands of marketers use Google Analytics as an overview of website performance. However many may not use custom segmentation, which is a great way of diving deep into your data. It can give you a much greater understanding of how visitors are using your website and provides a much more accurate way of tracking how […]
Post from Paul Hunter
AdWords Segments for Increased Performance
Put data in perspective. AdWords Segments for Increased Performance
Post from Haukur Jarl on State of Digital
AdWords Segments for Increased Performance