Category: retailers

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Google + Amazon: Data on market share, trends, searches from Jumpshot

Kimberly Collins

“We know Amazon and Google are big, but in reality many of us still underestimate them.” Jumpshot’s Head of Inights shares data on ecommerce market share.

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Staying Competitive In PPC: Learning From Black Friday’s Most Popular Offers

Lori Weiman

The five-day Black Friday weekend from Thanksgiving to Cyber Monday provided an insightful glimpse into how retailers are running their PPC strategies for the holidays. Particularly interesting are the variety of offer types run by retailers, ranging f…