Apple’s Search Engine Is Hiding In Plain Site
There have been a lot of tweets and chatter about Apple launching a search engine and SEO Twitter is all abuzz about whether or not Apple will create a new search engine and what it will look like or when it will launch. The thing is, it’s already out there and many of us use […]
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How Many People Actually Use Apple Maps?
Since Apple Maps launched in 2012, that has been the big question. As with the rest of its business, Apple does not make it easy to figure out the answer. But whether you realize it or not, your business likely benefits from appearing on Apple Maps, or perhaps it doesn’t benefit because you have ignored […]
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Apple Maps Adds COVID-19 Testing Locations
Just stumbled on to this new feature in Apple Maps for healthcare providers to add COVID-19 testing locations: Businesses can submit locations by putting the info in Apple’s COVID-19-Locations-1.0 and emailing the sheet to covid-data@apple.com. This FAQ info is available here because the Apple team didn’t bother marking their version up with FAQPage schema :): […]
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Apple Maps May Not Be As Far Behind Google Maps As You Think…
Justin O’Beirne has published another amazingly detailed analysis of Apple Maps and how it has developed compared to Google Maps. While I shall yield to Justin’s mastery of all things geospatial, I feel like he kind of punted on his analysis of Apple Maps’ business listings data. O’Beirne observes that Apple Maps has few business […]
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Should Anyone Even Care If Google Now Powers SIRI Results?
Now that Apple has switched from Bing to Google for SIRI’s web search results, I have been trying to wrap my head around the implications for our clients. In keeping with Apple’s secretive ways, it’s not exactly clear there are any. Here’s a voice query result for “outdoor seat cushions”: The results are typically […]
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SEO and Voice Search Goes Together Like Sardines and Peanut Butter
Voice search is all the rage. To hear it from a marketing or search technologist, the voice search revolution is on us. Lowering barriers to access and radically changing the way we interact with devices. There is only one problem, take it away Dr. Malcolm I hate to break it to everyone, but voice search […]
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Apple reportedly hiring dozens of new mapping experts and engineers
Apple Maps could be the beneficiary of the company’s push into augmented reality and “autonomous systems.”
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Apple Maps adds indoor mapping for malls and airports, Do Not Disturb mode
Google and Bing already offer similar indoor maps.
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Moving Your Business Location For Dummies
At this late date, if you are not taking care of your local listings on the Web when you move your business, congratulate yourself for being royally out of touch with how business works in 2017. Last week I headed over to my dentist, Home Page DDS, for a cleaning and on the way recalled […]
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Apple hopes to enhance maps with indoor location and drone data collection
Drones will collect data, shoot images and video, according to an FAA filing.
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Apple Maps Ranking Factors
There’s not much published on the Web about how to rank well in Apple Maps. While the nature of a mobile map result makes “ranking” sort of an ephemeral thing – the order & radius of results will vary depending on the searcher’s physical location – there are a factors that seem to most positively […]
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Apple now has public place pages — but what exactly are they for?
Apple places URLs appear to be for the purpose of sharing with non-Apple users.
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Apple Maps Needs Some SEO Help…Better Hope It Doesn’t Get Any
Kind of big news in Apple Maps land. 9to5Mac reports that Apple Maps now has public web pages for some Points of Interest and Landmarks. And if these URLs are public, that means they’re indexed in Google, or at least some of them are: […]
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Apple Maps Now Publishing Listings Taken Directly From Businesses
It’s Apple Maps news week here at LSG. Apple now appears to be publishing multi-location business listings taken directly from the businesses. Case in point, several electronic vehicle charging station chains have popped up on Apple Maps with a “provided by” notice on their profiles. As you can see from the screenshots in this post, […]
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Apple Maps Adds 4 New Business Listings Partners
Apple Maps has updated its Attributions page again with four new business listings partners, 3 US-based location data management/marketing companies and a Swiss Yellow Pages company: Location3 MomentFeed SIM Partners Swisscom Directories Previously Location3 and SIM Partners were accidentally “announced” as partners almost two years ago. At that point we had heard that these partners […]
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New survey says Google Maps favored by nearly 70 percent of iPhone users
The survey data seem to contradict statements made by Apple and others about Apple Maps’ dominance on the iPhone.
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Apple Maps becomes a platform with new extensions for third-party apps
The move parallels Apple’s decision to open up Siri and Messages to developers.
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DuckDuckGo launches Directions! feature with option to use multiple map apps
DuckDuckGo’s new feature lets users choose from Apple, Bing, Here, OpenStreetMap or Google Maps to get directions.
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New ‘Uber tab’ added to Google Maps
Google adds ride-sharing tab to maps to enable more options, faster-time to destination.
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