NFL-YouTube deal will bring highlight videos & related news directly into Google search results
Searches for specific NFL teams will deliver direct answers that include YouTube videos of highlights from games in-progress.
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Google featured snippets now with related topics, extending the information in those snippets
Google is now showing extended featured snippets for some queries, which should not surprise anyone.
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The #1 Reason Why Position #1 Doesn’t Matter
As the layout of search engine results pages continues to change and evolve, columnist Rachel Lindteigen notes that being the top result may not be as important as it used to be.
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Google adds Featured Snippets to 10 new European locales
Google expands featured snippets in 10 new European locales, expanding it to more than 20 different regions.
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Don’t trust Google to structure your local data
As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages.
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Google Adds 19 Animal Sounds To Search
What sound does a pig make? Ask Google and it will actually let you listen to the answer.
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The Evolution Of Google SERPs: Three Key Takeaways From SMX West 2015
We all know search engine results pages look different these days. Contributor Adam Dorfman shares information from experts that quantifies the difference and explains how marketers can cope.
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Song Lyrics Hit The SERPs: Analyzing Google & Bing Traffic To 5 Large-Scale Lyrics Websites [Case Study]
Many have noted that 2014 was a bad year for lyrics websites, but contributor Glenn Gabe set out to quantify the impact of search engines displaying song lyrics directly in the results pages. Read on for his findings!
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
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Optimizing For The Google Quick Answers Box
Columnist Jim Yu of BrightEdge and Kirill Kronrod of Adobe share tips for getting your content featured in Google’s Quick Answer box.
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Google Answers Now Showing Blue Icons Linking To Publisher Sites Or More Google Answers
Google Answers now shows action links directing to publishers sites. This was done previous for easter eggs and Google’s own content but now it works for third-party publishers.
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Google Events Knowledge Graph Adds Ticket Links, Delegated Events, Comedian Events & Venue Events
Google makes four updates to the events knowledge graph after launching the markup back in March 2014.
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Google Adds Song Lyrics With Deeper Links To Google Play
Google’s Knowledge Graph and Direct Answers takes a stab out of lyrics web sites, with new song lyrics answers.
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According To Google, Barack Obama Is King Of The United States
Ask Google who is the [King Of United States] and Google will inform you that it is Barack Obama, the current President of the United States. The Google Answer is pulled from Breitbart, a story they posted five days ago named All Hail King Barack Obama…
Google Knowledge Graph Carousel Gains “Breadcrumb” Navigation Links
Google has quietly added a small but important feature to their Knowledge Graph Carousel – a breadcrumb navigation link. If your search brings up the carousel and it references back to a higher-level knowledge graph panel, Google may show a link to the knowledge graph panel details. For…
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Google Testing Scrollable Google Answers In Mobile Results
Google is testing a scrollable version of their answers box within the mobile search results. Mitchell Haw from Ignite Visibility spotted this and posted a screen shot of it on their blog. The new answer box has various pages of answers for your query….