How Long Does It Take To Recover From A Domain Migration?
Over the last couple years, LSG has had the opportunity to work on a few domain migrations that have helped us gain some insights worth sharing. Namely, it’s allowed us to answer the following questions: What should you check before you start a migration? How do implement a successful domain migration? How long does it take to […]
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Live Event – SEO Office Hours: Why Is My F@#k%*g SEO Tanking?!
Join Andrew Shotland, LSG’s CEO, and Karl Kleinschmidt, LSG’s VP of SEO Strategy for a live SEO office hours session on Thursday, August 18th at 11 AM PT, 2 PM ET. This time they’ll be tackling another important SEO question: “Why Is My F@#k%*g SEO Tanking?!” If you’re a stakeholder or SEO who has frantically […]
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LSG Virtual Event – Store Locator SEO Teardown: Core Web Vitals Edition w/ Rachel Anderson
What’s happening? If you’re a multi-location brand, odds are you are licensing a store locator system for your website from a third-party vendor. We at LSG figured if you are going to use someone’s software on your site, you should be aware of how its performance could affect your SEO. With that in mind, LSG […]
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Dan Peer Reviews Some Research: Top Keywords by Volume
Hi! I’m Dan! I think the SEO discipline is a research based discipline. One of my favorite concepts is Garbage In, Garbage Out (GIGO), which I’m going to link to rather then explain but I still expect you to read it! Since bad data begets bad research begets bad tactics begets bad outcomes, I think […]
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Mobile-first and Core Web Vitals: connecting the dots for page experience success
As of March, some industries are more prepared than others when it comes to Google’s forthcoming Page Experience Update and Core Web Vitals guidelines
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Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket
Why do so many businesses stick to the ‘big guns’ when allocating spend? Adzooma CEO Rob Wass and Cambridge University’s Akanshaa Khare joined forces to challenge this notion
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Research: The integration of SEO and PR
Founder and CEO of Organic Growth, Kevin Carney surveyed 184 SEO and PR professionals to discover a detailed, research-driven status update on the integration of SEO and PR in the industry.
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Research insights: Role of featured snippets in website traffic boost
A study on featured snippets reveals how they can help increase traffic to a website and what encourages and discourages searchers to click on these snippets.
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Four ways to test your marketing ideas instead of trusting blogs
Don’t let someone else’s blog tell you what will work for your marketing. Test it yourself.
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How to Quickly Research Topics for Content Outsourcing
Outsourcing content is a fantastic way to scale up. Ensure success by reading this guide on how to quickly research topics for content outsourcing.
Post from Maria Raybould
Speed and performance of Web dev, SEO, and marketing agencies websites
Nebojsa Radakovic analyzed 20k agency websites for speed and performance and what I learned is not that good. A detailed report on what’s going on.
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Top 15 Chrome extensions for social media marketers
From theme-based to technical coding-related, these top 15 Chrome extensions will make social media marketers more productive, smart, and efficient.
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How dark UX patterns are ruining brand loyalty among UK consumers
Have you ever found yourself subscribed to a newsletter you never actually subscribed to? That’s part of the dark UX patterns. Dig in for insights.
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Searching for CX: The impact of search in the age of customer experience
CEO of BrandVerity uses their research around the significant confusion consumers face with search and how it impacts the CX that brands are providing.
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Searchmetrics report: How Amazon and Google help each other
Searchmetrics take a detailed look at how Amazon uses a combination of organic and paid listings to vie for shoppers’ clicks, which strategies Google follows in the battle for product search, and how Amazon continues to fight back.
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New study: Majority of consumers are unaware of how search engines work
New BrandVerity study finds that 63% of consumers are unaware of how search engines work.
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Yext researches what American customers are looking for throughout the year
Yext’s analysis of the year’s search behavior shows consumers look to go to the doctor’s office in January, the dealership in May, the mall in December, and more.
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Research: The most common SEO errors
Every year our team analyzes site audit results of our users to find out the most common SEO errors. Light shed on the results we’ve got for last year.
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Study: How ready are businesses for voice search?
A new analysis of 73,000 business listings found that 96% of all business locations fail to list their business information correctly.
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Three fundamental factors in the production of link-building content
I’ve analyzed over 120 pieces of content across 16 industries to define common threads between campaigns that exceed or fall short of their expectations.
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