Targeting the Mindset of the Customer #SMX
First session at SMX London 2013 run by Christine Churchill from Key Relevance looking at targeting the mindset of the customer.
Post from Claire Thompson on State of Search
Targeting the Mindset of the Customer #SMX
The Internet As A Distraction And How To Stay On Top Of The Game
The majority of us are constantly connected to the internet due to our professions or simply to stay in touch with friends. Recent developments and research though are undermining the internet’s distracting nature, this post will look at how to overcome online interruption to increase productivity.
Post from Clarissa Sajbl on State of Search
The Internet As A Distraction And How To Stay On Top Of The Game
Crowdsourcing: Googler’s Examples of Bad Links
Google’s webspam team consists of people who look at spammy links on a daily basis and can recognise bad links quickly. These people also help webmasters recover from penalties by guiding them through the reconsideration process. Part of the process often includes examples of remaining bad links and this is what we’re interested in.
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Tracking Rankings With Google’s Referrer URL
Earlier this year I wrote about the problem of diminishing keyword data and offered a number of solutions to overcome this problem. Today I will highlight one specific method of keyword and position mining – server log files.
These days there is no such thing as an absolute ranking position.
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Is Google’s Cache Your Traffic or Google’s Traffic?
I have real-time analytics on my wall in the office and every now and then I bump into an odd case of search traffic. This time I spotted a very unusual keyword:
cache:http://dejanseo.com.au/anchor-text-proximity-experiment/
It’s impossible to search Google for the above as a regular query (unless you use quotes) and users are taken to Google’s cache of the page and not your own site.
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Impact of Word Count on Social Shares
I have so far written around 200,000 words of content. Some of my posts are long and detailed, others can be amazingly short. I experimented with various formats over the years but was unable to find the exact pattern of an ideal post size for my own blog.
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Anchor Text Proximity Experiment
Background
I always felt that surrounding text plays a semantic role in Google’s search algorithm, but was never able to ascertain the degree of its influence or whether it has any impact at all. This experiment was designed to test impact of link context on a small scale with a unique search term.
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