Lessons in Branded Content to Deliver Beauty for All: The L’Oreal Experience
L’Oreal shares its strategy for creating content to help their consumers research and purchase beauty products. Discover their strategy and how it has generated great results.
Post from Jo Turnbull on State of Digital
Lessons in Branded Content to Deliver Beauty for All: The L’Oreal Experience
#adtechANZ: How Digital is Transforming one of Australia’s Largest Retailers
Annabel Hodges covers a session focusing on a revolutionised customer-centric digital strategy, a joint venture between Stockland and its creative agency.
Post from Annabel Hodges on State of Digital
#adtechANZ: How Digital is Transforming one of Australia’s Largest Retailers
Finding Your APIs, Owning your APIs, & Using Your APIs to Grow Your Business #AdtechANZ
The afternoon of ad:tech Sydney featured two experts in APIs and explained the benefits it has brought to the business and why everyone should be unlocking their assets with an API.
Post from Jo Turnbull on State of Digital
Finding Your APIs, Owning your APIs, & Using Your APIs to Grow Your Business #AdtechANZ
#adtechANZ Keynote Day 2: Australia Digital Future in Focus 2014
Annabel Hodges covers Day 2’s keynote, with Gian Fulgoni from comScore discussing the future of digital advertising from targeting to measurement.
Post from Annabel Hodges on State of Digital
#adtechANZ Keynote Day 2: Australia Digital Future in Focus 2014
ad:tech Sydney: Keynote – What’s the Big IDEO? #AdtechANZ
Jo Turnbull covers the keynote from ad:tech Sydney and discovers why creative thinking is so important in the success of business.
Post from Jo Turnbull on State of Digital
ad:tech Sydney: Keynote – What’s the Big IDEO? #AdtechANZ