Local Businesses: How To Get Good Online Reviews That Build Business

Online reviews can make or break local businesses these days, so columnist George Aspland shares his process for cultivating (good) reviews.

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AMA: Common Local SEO Mistakes Made By Businesses Big & Small

Have questions about local SEO? Columnist Andrew Shotland has anticipated these questions and is answering them, Reddit-style!

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10 WordPress SEO Questions That Took Me 10 Years To Answer!

Looking to implement WordPress for your website or blog? Let columnist Trond Lyngbø give you the run-down on the SEO implications with these frequently asked questions.

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Content Strategy Helper Tool – Version 3

Easily consolidate trending news from across the web, and find inspiration for your research topics quickly and easily:   Skip to Set-Up About This is our 3rd update of the Google Spreadsheets based Content Strategy Helper Tool. As you’ll see, we’ve completely reworked the tool and added a large number of new social sites, content […]

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Low Effort, Big Return Marketing: Quick Wins for SEO

They say the smallest things can make a difference, and I don’t doubt that for a second. A passion for search engine optimisation is borne from a love of teasing out each and every possible performance gain on a site. That simple truth has kept me addicted to SEO for over a decade. Marginal Gains: […]

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How Medical Practices & Practitioners Should Set Up Google My Business

It’s common for multiple medical practitioners to work at a single location, so columnist Will Scott advises how to set up Google My Business so each practitioner is his or her own “brand.”

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How To Dissect Your Organic Traffic By Intent & Funnel It Into Sales

Columnist Neil Patel reminds us it’s not the search query itself, but the intent behind it that is important to divine, if we marketers are to effectively drive conversions

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Stop Procrastinating: It’s Time To Address Mobile SEO

Columnist Janet Driscoll Miller explains how to evaluate your mobile performance in organic search so that you can make the case for investing in mobile.

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Quick and Easy: Embeddable Highcharts Code Generator

Last week’s post “On Link Volume” used a nifty interactive Highcharts.js embed, and a few of you noticed that we have Highcharts “working” in WordPress. I’m a big fan of Highcharts – they can look lovely in a blog post, with the only barrier to using the library is the initial complexity of learning “the […]

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Breaking The Glass Ceiling Of Search Through Acquisition

When you’re working on an SEO campaign within a particularly competitive niche, it can sometimes feel that for every step forward you take, your competitors are taking an extra two. This is particularly relevant when you come into a niche where there have been a select number of really…

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