Category: in-store shopping

Channel: Local Channel: SEO consumer shopping experience deal offerings discounts in-store shopping Local Mobile Trends Study local purchasing process Local Search Local Search Column local shopping mobile listings mobile presence mobile strategies mobile websites price comparison Search Engine Land senior smartphone use social media teen smartphone use Uncategorized

Survey: Older Generations Embrace Mobile As Local Shopping Companion

Neg Norton

Conventional wisdom tells us that younger generations trump older generations in their use of mobile devices during the local purchasing process. While teenagers use their smartphones at every opportunity to find local businesses, read reviews and scan…