Category: Google: AdWords

Google announced a new Google Ads report to help you understand and see your performance for pre-defined product categories across your Google Search and Google Shopping campaigns in one report.

Believe it or not, Google has tested ads in the people also search for format. Google also tested ads in the people also consider and people also view formats. But Mordy Oberstein found the people also search for in a carousel format and I wanted to …

Google announced for hotel ads they are now opening the commission (per stay) program for global participation for all Google Ads hotel advertisers. In addition, Google Hotel Ads can now be filtered by free cancellations or not.

Google announced it is now testing curbside pickup labels in the local inventory ads in Google search. This should help increase business and sales for some retailers according to Google. The “curbside pickup badge to highlight contactless pickup avail…

Google posted some of their Google Ads preventative measures from 2019 saying they blocked over 5,000 bad ads per minute last year. Google blocked and removed 2.7 billion bad ads, suspended nearly 1 million advertiser accounts, terminated over 1.2 mil…

Glenn Gabe on Friday spotted the free version of Google Shopping starting to show up in the Google Shopping results. I saw it as well and got Google to confirm it has started rolling out. But this morning, I am seeing the old paid version of Google Sh…

Google has updated its Google Ads policy to allow some online pharmacy services to advertise in Google Ads. Google wrote “in April 2020, Google updated the US and Canada country-specifics of the Healthcare and medicines policy to allow certified teleme…

Google announced that is now requiring all advertisers “to complete a verification program in order to buy ads” on the Google Ads network. Google announced something similar last month, but now it seems to be activating this for all advertisers.
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Google Ads made a small tweak or two to the call only ads. First, call only ads are now known as call ads – Google removed the “only.” With that, Google also now has an option to show a “visit website” link in those Google call ads.

Google has upgraded the Google Ads Editor to version 1.3 last week. This version adds a number of additions and improvements including supporting shared budgets, optimization score and much more.

Last week Google announced it is postponing the new Google Partners Program requirements for a year. Google said “As the circumstances around COVID-19 continue to evolve, we understand this is a difficult time for you, your families, and your business…

Google Ads seems to have launched new chart type options in the Google Ads interface. When you click on it, Google gives you options for either a time series or summary chart. Here are screen shots from Jessica Budde and Jeremy Krantz.

Google posted a new Google Ads policy yesterday that does not allow ads for with “content that potentially capitalizes on or lacks reasonable sensitivity towards a natural disaster, conflict, death, public health emergency, or other tragic event.”
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Almost a year ago, Google was spotted testing a Google Ads format that shows the Google Ads in a carousel format. Well, Google might be testing it again, or it might be some sort of malware causing this.

Google announced the Google Ads Report Editor can manage up to 200 accounts. That means if you manage a ton of accounts, you can see all of them, well, up to 200, in a single report.

Google posted some tips on how to navigate your Google Ads search ads campaigns through the COVID-19 outbreak. Google wrote “as communities respond to COVID-19, we know that this time presents unique challenges for businesses. Below are some considera…

Google announced a new way to appeal policy issues within Google Ads. Instead of going through support, you can now request appeals to ad policy issues a new way. You can make these requests via Google Ads.

Google announced that Google Ads has a new ad policy starting in May it will no longer allow ads for documents and/or services that can be obtained directly from a government or a delegated provider. This policy goes into effect on May 26, 2020.
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Google has been posting notices in the Google Ads and Google My Business (as well as other products) help areas that phone and other support areas may be slow or unavailable. Google said this is “in light of COVID-19” challenges. We should all be pat…

Google is now not allowing its advertisers to bid and place ads on face mask related keywords. Lane Rizzardini first notified me of this by sharing a screen shot of Google Ads disallowing this in the advertising portal. If you try to search for these …