Category: Google Webmaster Blog

Faceted navigation is a great way to help users find what they need on your site, but it can
create an SEO nightmare if not implemented carefully. Why? Because it can generate a near-infinite
number of URLs, which causes…

The Search Central Live events in Kuala Lumpur and Taipei were nothing short of amazing, in large
thanks to the over 600 people who attended the events! We were thrilled to see the level of
enthusiasm and engagement from…

To better help you monitor the recent performance of your content, we’re launching the ’24 hours’
view to the SC performance reports and improving the freshness of the data. We’re rolling out
these changes to all properties gradually…

Allow us to cache, pretty please.
As the internet grew over the years, so did how much Google crawls. While Google’s crawling
infrastructure supports heuristic caching mechanisms, in fact always had, the number of requests
that…

You may have heard that Google Search needs to do a bit of work before a web page can show up in
Google Search results. One of these steps is called crawling. Crawling for Google Search is done
by Googlebot, a program running on Goog…

We’re looking forward to meeting you at the Google office in Zurich for Search Central Live Zurich 2024 on Dec 12, 2024.
Join us for presentations, Q&A and networking on December 12, 2024.

Earlier this year, as part of our work to fight spam and deliver a great Search experience,
we launched a spam policy to combat site reputation abuse.
We’re clarifying our policy language to further target this type of spammy behavio…

It’s been over ten years since we initially announced the sitelinks
search box in Google Search, and over time, we’ve noticed that usage has dropped.
To help simplify the search results, we’ll be removing this visual element starting…

Our first two Search Central Live events in Asia this year have been wrapped up and we finished
looking back at what we’ve learned and what we can do better.

Google’s Store Ratings
have been helping US merchants highlight the high quality experiences other shoppers have had right
from Search, and we’re now bringing store ratings to English-language shopping searches in
…

We’re sharing more information about our new search experiences in South Africa, and how South
African platforms can express interest and participate.

This post is about the new Google Trends Tutorials YouTube series. In these videos you’ll learn how to use
Google Trends to analyze patterns in Google Search and Youtube searches, and use them to create
interesting content online.

Over the recent years, AVIF has become one of the most commonly used image formats on the web.
We’re happy to announce that AVIF is now a supported file type
in Google Search, for Google Images as well as any place that …

As previously announced, we’re coming to Kuala Lumpur and to Taipei in the last quarter of 2024. And yes, we’re very excited! The KL event will be in English and the Taipei event will be conducted in Mandarin (Traditional Chinese).

This post announces the August 2024 core update to Google Search.
This update is designed to continue our work to improve the quality of our search results by
showing more content that people find genuinely useful and less content th…

This post announces Search Console recommendations, a new feature that provides websites with optimization
opportunities and suggests actions they can take to improve their presence on Google Search.

This post discusses a new and easier way to add shipping or return information directly in Search Console.

We’re coming back to Thailand with Search Central Live! As mentioned in our blog post about our APAC plans for SCL, we now have a date and a site where you can sign up for a chance to secure your spot at Search Central Live Bangkok 2024.

The Google Search Central LinkedIn channel is (finally) here!

The Google Search Central LinkedIn channel is (finally) here!