12 things to know to succeed with Google Posts
Local businesses, are you utilizing Google Posts? Columnist Joy Hawkins shares her observations from several months of testing this new feature.
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Google My Business updates insights email sent to businesses
Check out the new, fancy emails Google is sending businesses with analytics for their local listings.
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Google begins rolling out messaging feature within Google My Business
You can now message with your customers directly via your Google local panel in mobile search.
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Google tests a Google My Business dashboard within the web search results
Google is testing a method to get more business owners to update their data within Google My Business.
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Google adds menu tab to restaurants’ local panel
Google is now adding more tab options to the local panel. Not only do we see an overview and reviews tab, but now a menu tab and others.
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Google Posts are removed after 7 days, with one exception
Google has confirmed with Search Engine Land that you need to make sure to keep your Google Posts up to date in order to ensure you have fresh messages in your local panel.
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Google My Business website builder SEO review
Google recently released a website builder product for local businesses. Columnist Tony Edward dives in to see how it works and whether it’s worth your time.
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Dear Google: 4 suggestions for fixing your massive problem with fake reviews
Columnist and local search expert Joy Hawkins notes that unless Google My Business gets serious about addressing fake reviews, it will suffer a loss of credibility. Here are her suggestions for tackling this ongoing issue.
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Google Posts for small businesses moves to Google My Business
Google has moved the management location of Google Posts and the company hopes to expand Posts to more businesses and organizations.
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Google confirms it’s rolling out new reviews format for hotels
It’s official, Google is rolling out the more graphical user interface for hotel reviews.
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7 unannounced updates to Google My Business we’ve seen in 2017
Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled these underreported changes.
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Is Google really keeping fake listings off Google Maps?
A recent study released by Google claims that fewer than 0.5% of local searches lead to fake listings. But is this number misleading? Columnist and local search expert Joy Hawkins takes a deep dive.
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Google says it has reduced fake Google Maps listings by 70% since 2015
Company cites machine learning and new business verification techniques as main reasons for the decline.
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The newest addition to the marketing mix’s Ps: Proximity
Columnist Brian Smith explains the impact of proximity on local searches and provides advice for how marketers can make it work for them.
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National retailers: Stop ignoring local SEO
National retailers’ digital divisions often think of their websites as e-commerce sites first and local store sites second. Columnist Andrew Shotland explains why this mindset may be hurting their ability to get the most out of organic search.
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Need to get with Google My Business support? Use Twitter!
While phone support may no longer be accessible if you need help with Google My Business, columnist Greg Gifford notes that social media support is available (and good!).
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Updated Google My Business guidelines disallow virtual offices as service-area businesses
Recently updated Google guidelines clarify how virtual offices are handled for Google My Business listings.
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Hyperlocal marketing will soar in 2017: 5 tips to stay on top
As mobile continues to grow, consumers are conducting more searches with hyperlocal intent — and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality.
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Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign.
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Google local knowledge panel testing promotion box
Google is testing a new Google local knowledge panel layout with owners promotions.
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