Hyperlocal marketing will soar in 2017: 5 tips to stay on top
As mobile continues to grow, consumers are conducting more searches with hyperlocal intent — and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality.
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Google iOS app gets new local search filters, more AMP support & Gboard access
The latest update is part of version 23.0 for the Google iOS app.
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Google Maps new feature lets users create lists of saved places that can be shared & accessed offline
Users can keep track of saved places and share lists with others via text, email and popular messaging apps.
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Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign.
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Google Maps updates Android app with real-time traffic info, nearby places & bus schedules
Starting today, swiping up from the bottom of the Google Maps app home screen on Android displays a Places tab, Driving tab and Transit tab.
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Google local knowledge panel testing promotion box
Google is testing a new Google local knowledge panel layout with owners promotions.
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Moz Local now provides data from Google My Business
The new info allows businesses to directly check what actions customers are taking after Google searches, and how that affects campaigns.
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Google Maps will tell you how hard it will be to find parking
Now you can plan enough time not just for driving to your destination but also the time it takes to park at your destination with the Google Maps app.
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Google My Business revamps photo management for Google Maps listings
Google aims to make it easier for business owners to manage their photos within Google My Business.
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Google testing new look for local inventory ads in place of local pack
The test is another effort to monetize local queries on mobile.
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Google App for Android gets a refresh with new shortcuts to frequently used features
Shortcuts to widgets for Weather, Nearby Restaurants, My Events and more appear at top of Google Now home screen.
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Why Google shutting down Map Maker should terrify SMBs
Contributor Joy Hawkins warns about the likely unintended consequences of Google’s impending shutdown of Map Maker, calling for the search giant to create more transparency.
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Google My Business adds new photos insights
Compare how many views you get on your Google Maps photos versus how many your competitors got in Google My Business insights.
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Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens
The promoted pins in Google Maps are being tested on Android devices.
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Tweet Google an emoji & it will reply with local search results
Tweet an emoji to @Google and you’ll get an immediate reply that includes a quick quip, GIF and link to local search results that correspond to the emoji.
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Google’s 2016 Santa Tracker signals the official countdown to Christmas
This is the 12th year Google has counted down the seconds until Santa’s December 24th departure from the North Pole.
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Apple hopes to enhance maps with indoor location and drone data collection
Drones will collect data, shoot images and video, according to an FAA filing.
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How brands can win with omnichannel discovery
Omnichannel marketing is quickly becoming the norm in a multi-device world, and columnist Adam Dorfman explains the steps business can take to begin developing an omnichannel location strategy.
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Google My Business tests a messaging feature to chat with your customers
New pilot feature in Google My Business lets you do live chat with your customers directly from the Google search results.
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Google Maps adds a live view for popular times at venues
Google Maps makes the popular times feature work in the now, with a real-time view.
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