New URL inspection tool & more in Search Console
A few months ago, we introduced the new Search Console. Here are some updates on how it’s progressing.
Welcome “URL inspection” tool
One of our most common user requests in Search Console is for more details on how Google Search sees a specific URL. We listened, and today we’ve started launching a new tool, “URL inspection,” to provide these details so Search becomes more transparent. The URL Inspection tool provides detailed crawl, index, and serving information about your pages, directly from the Google index.
Enter a URL that you own to learn the last crawl date and status, any crawling or indexing errors, and the canonical URL for that page. If the page was successfully indexed, you can see information and status about any enhancements we found on the page, such as linked AMP version or rich results like Recipes and Jobs.
URL is indexed with valid AMP enhancement
If a page isn’t indexed, you can learn why. The new report includes information about noindex robots meta tags and Google’s canonical URL for the page.
URL is not indexed due to ‘noindex’ meta tag in the HTML
A single click can take you to the issue report showing all other pages affected by the same issue to help you track down and fix common bugs.
We hope that the URL Inspection tool will help you debug issues with new or existing pages in the Google Index. We began rolling it out today; it will become available to all users in the coming weeks.
More exciting updates
In addition to the launch of URL inspection, we have a few more features and reports we recently launched to the new Search Console:
- Sixteen months of traffic data: The Search Analytics API now returns 16 months of data, just like the Performance report.
- Recipe report: The Recipe report help you fix structured data issues affecting recipes rich results. Use our task-oriented interface to test and validate your fixes; we will keep you informed on your progress using messages.
- New Search Appearance filters in Search Analytics: The performance report now gives you more visibility on new search appearance results, including Web Light and Google Play Instant results.
Thank you for your feedback
We are constantly reading your feedback, conducting surveys, and monitoring usage statistics of the new Search Console. We are happy to see so many of you using the new issue validation flow in Index Coverage and the AMP report. We notice that issues tend to get fixed quicker when you use these tools. We also see that you appreciate the updates on the validation process that we provide by email or on the validation details page.
We want to thank everyone who provided feedback: it has helped us improve our flows and fix bugs on our side.
More to come
The new Search Console is still beta, but it’s adding features and reports every month. Please keep sharing your feedback through the various channels and let us know how we’re doing.
Posted by Roman Kecher and Sion Schori – Search Console engineers
Our goal: helping webmasters and content creators
Great websites are the result of the hard work of website owners who make their content and services accessible to the world. Even though it’s simpler now to run a website than it was years ago, it can still feel like a complex undertaking. This is why we invest a lot of time and effort in improving Google Search so that website owners can spend more time focusing on building the most useful content for their users, while we take care of helping users find that content.
Most website owners find they don’t have to worry much about what Google is doing—they post their content, and then Googlebot discovers, crawls, indexes and understands that content, to point users to relevant pages on those sites. However, sometimes the technical details still matter, and sometimes a great deal.
For those times when site owners would like a bit of help from someone at Google, or an explanation for why something works a particular way, or why things appear in a particular way, or how to fix what looks like a technical glitch, we have a global team dedicated to making sure there are many places for a website owner to get help from Google and knowledgeable members of the community.
The first place to start for help is Google Webmasters, a place where all of our support resources (many of which are available in 40 languages) are within easy reach:
- Google Web Fundamentals: Provides technical guidance on building a modern website that takes advantage of open web standards.
- Google Search developer documentation: Describes how Google crawls and indexes a website. Includes authoritative guidance on building a site that is optimized for Google Search.
- Search Console Help Center: Provides detailed information on how to use and take advantage of Search Console, the best way for a website owner to understand how Google sees their site.
- The Search Engine Optimization (SEO) Starter Guide: Provides a complete overview of the basics of SEO according to our recommended best practices.
- Google webmaster guidelines: Describes policies and practices that may lead to a site being removed entirely from the Google index or otherwise affected by an algorithmic or manual spam action that can negatively affect their Search appearance.
- Google Webmasters YouTube Channel
Our second path to getting help is through our Google Webmaster Central Help Forums. We have forums in 16 languages—in English, Spanish, Hindi, French, Italian, Portuguese, Japanese, German, Russian, Turkish, Polish, Bahasa Indonesia, Thai, Vietnamese, Chinese and Korean. The forums are staffed with dedicated Googlers who are there to make sure your questions get answered. Aside from the Googlers who monitor the forums, there is an amazing group of Product Experts who generously offer their time to help other members of the community—many times providing greater detail and analysis for a particular website’s content than we could. The forums allow for both a public discussion and, if the case requires it, for private follow-up replies in the forum.
A third path for support to website owners is our series of Online Webmaster Office Hours — in English, German, Japanese, Turkish, Hindi and French. Anyone who joins these is welcome to ask us questions about website appearance in Google Search, which we will answer to the best of our abilities. All of our team members think that one of the best parts of speaking at conferences and events is the opportunity to answer questions from the audience, and the online office hours format creates that opportunity for many more people who might not be able to travel to a specialized event. You can always check out the Google Webmaster calendar for upcoming webmaster officer hours and live events.
While how a website behaves on the web is openly visible to all who can see it, we know that some website owners prefer not to make it known their website has a problem in a public forum. There’s no shame in asking for support, but if you have an issue for your website that seems sensitive—for which you don’t think you can share all the details publicly—you can call out that you would prefer to share necessary details only with someone experienced and who is willing to help, using the forum’s “Private Reply” feature.
Are there other things you think we should be doing that would help your website get the most out of search? Please let us know — in our forums, our office hours, or via Twitter @googlewmc.
Posted by Juan Felipe Rincón from Google’s Webmaster Outreach & Support team
How listening to our users helped us build a better Search Console
The new Search Console beta is up and running. We’ve been flexing our listening muscles and finding new ways to incorporate your feedback into the design. In this new release we’ve initially focused on building features supporting the users’ main goals and we’ll be expanding functionality in the months to come. While some changes have been long expected, like refreshing the UI with Material Design, many changes are a result of continuous work with you, the Search Console users.
We’ve used 3 main communication channels to hear what our users are saying:
We’ve used 3 main communication channels to hear what our users are saying:
- Help forum Top Contributors – Top Contributors in our help forums have been very helpful in bringing up topics seen in the forums. They communicate regularly with Google’s Search teams, and help the large community of Search Console users.
- Open feedback – We analyzed open feedback comments about classic Search Console and identified the top requests coming in. Open feedback can be sent via the ‘Submit feedback’ button in Search Console. This open feedback helped us get more context around one of the top requests from the last years: more than 90 days of data in the Search Analytics (Performance) report. We learned of the need to compare to a similar period in the previous year, which confirmed that our decision to include 16 months of data might be on the right track.
- Search Console panel – Last year we created a new communication channel by enlisting a group of four hundred randomly selected Search Console users, representing websites of all sizes. The panel members took part in almost every design iteration we had throughout the year, from explorations of new concepts through surveys, interviews and usability tests. The Search Console panel members have been providing valuable feedback which helped us test our assumptions and improve designs.
In one of these rounds we tested the new suggested design for the Performance report. Specifically we wanted to see whether it was clear how to use the ‘compare’ and ‘filter’ functionalities. To create an experience that felt as real as possible, we used a high fidelity prototype connected to real data. The prototype allowed study participants to freely interact with the user interface before even one row of production code had been written.
In this study we learned that the ‘compare’ functionality was often overlooked. We consequently changed the design with ‘filter’ and ‘compare’ appearing in a unified dialogue box, triggered when the ‘Add new’ chip is clicked. We continue to test this design and others to optimize its usability and usefulness.
We incorporated user feedback not only in practical design details, but also in architectural decisions. For example, user feedback led us to make major changes in the product’s core information architecture influencing the navigation and product structure of the new Search Console. The error and coverage reports were originally separated which could lead to multiple views of the same error. As a result of user feedback we united the error and coverage reporting offering one holistic view.
As the launch date grew closer, we performed several larger scale experiments. We A/B tested some of the new Search Console reports against the existing reports with 30,000 users. We tracked issue fix rates to verify new Search Console drives better results and sent out follow-up surveys to learn about their experience. This most recent feedback confirmed that export functionality was not a nice-to-have, but rather a requirement for many users and helped us tune detailed help pages in the initial release.
We are happy to announce that the new Search Console is now available to all sites. Whether it is through Search Console’s feedback button or through the user panel, we truly value a collaborative design process, where all of our users can help us build the best product.
Try out the new search console.
We’re not finished yet! Which feature would you love to see in the next iteration of Search Console? Let us know below.
Posted by the Search Console UX team
Inside Google’s new Search Console: What’s new, what’s the same, and what’s still to come?
Earlier this month, Google rolled out the beta version of its new and improved Search Console to all verified users. Now that the revamped Search Console is finally here, what shiny new features does it boast, what is more or less the same, and what functionality are we still awaiting with bated breath?
Introducing the new Search Console
A few months ago we released a beta version of a new Search Console experience to a limited number of users. We are now starting to release this beta version to all users of Search Console, so that everyone can explore this simplified process of optimizing a website’s presence on Google Search. The functionality will include Search performance, Index Coverage, AMP status, and Job posting reports. We will send a message once your site is ready in the new Search Console.
We started by adding some of the most popular functionality in the new Search Console (which can now be used in your day-to-day flow of addressing these topics). We are not done yet, so over the course of the year the new Search Console (beta) will continue to add functionality from the classic Search Console. Until the new Search Console is complete, both versions will live side-by-side and will be easily interconnected via links in the navigation bar, so you can use both.
The new Search Console was rebuilt from the ground up by surfacing the most actionable insights and creating an interaction model which guides you through the process of fixing any pending issues. We’ve also added ability to share reports within your own organization in order to simplify internal collaboration.
Search Performance: with 16 months of data!
If you’ve been a fan of Search Analytics, you’ll love the new Search Performance report. Over the years, users have been consistent in asking us for more data in Search Analytics. With the new report, you’ll have 16 months of data, to make analyzing longer-term trends easier and enable year-over-year comparisons. In the near future, this data will also be available via the Search Console API.
Index Coverage: a comprehensive view on Google’s indexing
The updated Index Coverage report gives you insight into the indexing of URLs from your website. It shows correctly indexed URLs, warnings about potential issues, and reasons why Google isn’t indexing some URLs. The report is built on our new Issue tracking functionality that alerts you when new issues are detected and helps you monitor their fix.
So how does that work?
- When you drill down into a specific issue you will see a sample of URLs from your site. Clicking on error URLs brings up the page details with links to diagnostic-tools that help you understand what is the source of the problem.
- Fixing Search issues often involves multiple teams within a company. Giving the right people access to information about the current status, or about issues that have come up there, is critical to improving an implementation quickly. Now, within most reports in the new Search Console, you can do that with the share button on top of the report which will create a shareable link to the report. Once things are resolved, you can disable sharing just as easily.
- The new Search Console can also help you confirm that you’ve resolved an issue, and help us to update our index accordingly. To do this, select a flagged issue, and click validate fix. Google will then crawl and reprocess the affected URLs with a higher priority, helping your site to get back on track faster than ever.
- The Index Coverage report works best for sites that submit sitemap files. Sitemap files are a great way to let search engines know about new and updated URLs. Once you’ve submitted a sitemap file, you can now use the sitemap filter over the Index Coverage data, so that you’re able to focus on an exact list of URLs.
Search Enhancements: improve your AMP and Job Postings pages
The new Search Console is also aimed at helping you implement Search Enhancements such as AMP and Job Postings (more to come). These reports provide details into the specific errors and warnings that Google identified for these topics. In addition to the functionally described in the index coverage report, we augmented the reports with two extra features:
- The first feature is aimed at providing faster feedback in the process of fixing an issue. This is achieved by running several instantaneous tests once you click the validate fix button. If your pages don’t pass this test we provide you with an immediate notification, otherwise we go ahead and reprocess the rest of the affected pages.
- The second new feature is aimed at providing positive feedback during the fix process by expanding the validation log with a list of URLs that were identified as fixed (in addition to URLs that failed the validation or might still be pending).
Similar to the AMP report, the new Search Console provides a Job postings report. If you have jobs listings on your website, you may be eligible to have those shown directly through Google for Jobs (currently only available in certain locations).
Feedback welcome
We couldn’t have gotten so far without the ongoing feedback from our diligent trusted testers (we plan to share more on how their feedback helped us dramatically improve Search Console). However, your continued feedback is critical for us: if there’s something you find confusing or wrong, or if there’s something you really like, please let us know through the feedback feature in the sidebar. Also note that the mobile experience in the new Search Console is still a work in progress.
We want to end this blog sharing an encouraging response we got from a user who has been testing the new Search Console recently:
“The UX of new Search Console is clean and well laid out, everything is where we expect it to be. I can even kick-off validation of my fixes and get email notifications with the result. It’s been a massive help in fixing up some pesky AMP errors and warnings that were affecting pages on our site. On top of all this, the Search Analytics report now extends to 16 months of data which is a total game changer for us” – Noah Szubski, Chief Product Officer, DailyMail.com
Are there any other tools that would make your life as a webmaster easier? Let us know in the comments here, and feel free to jump into our webmaster help forums to discuss your ideas with others!
Posted by John Mueller, Ofir Roval and Hillel Maoz
Introducing the new Search Console
A few months ago we released a beta version of a new Search Console experience to a limited number of users. We are now starting to release this beta version to all users of Search Console, so that everyone can explore this simplified process of optimizing a website’s presence on Google Search. The functionality will include Search performance, Index Coverage, AMP status, and Job posting reports. We will send a message once your site is ready in the new Search Console.
We started by adding some of the most popular functionality in the new Search Console (which can now be used in your day-to-day flow of addressing these topics). We are not done yet, so over the course of the year the new Search Console (beta) will continue to add functionality from the classic Search Console. Until the new Search Console is complete, both versions will live side-by-side and will be easily interconnected via links in the navigation bar, so you can use both.
The new Search Console was rebuilt from the ground up by surfacing the most actionable insights and creating an interaction model which guides you through the process of fixing any pending issues. We’ve also added ability to share reports within your own organization in order to simplify internal collaboration.
Search Performance: with 16 months of data!
If you’ve been a fan of Search Analytics, you’ll love the new Search Performance report. Over the years, users have been consistent in asking us for more data in Search Analytics. With the new report, you’ll have 16 months of data, to make analyzing longer-term trends easier and enable year-over-year comparisons. In the near future, this data will also be available via the Search Console API.
Index Coverage: a comprehensive view on Google’s indexing
The updated Index Coverage report gives you insight into the indexing of URLs from your website. It shows correctly indexed URLs, warnings about potential issues, and reasons why Google isn’t indexing some URLs. The report is built on our new Issue tracking functionality
that alerts you when new issues are detected and helps you monitor their fix.
So how does that work?
- When you drill down into a specific issue you will see a sample of URLs from your site. Clicking on error URLs brings up the page details with links to diagnostic-tools that help you understand what is the source of the problem.
- Fixing Search issues often involves multiple teams within a company. Giving the right people access to information about the current status, or about issues that have come up there, is critical to improving an implementation quickly. Now, within most reports in the new Search Console, you can do that with the share button on top of the report which will create a shareable link to the report. Once things are resolved, you can disable sharing just as easily.
- The new Search Console can also help you confirm that you’ve resolved an issue, and help us to update our index accordingly. To do this, select a flagged issue, and click validate fix. Google will then crawl and reprocess the affected URLs with a higher priority, helping your site to get back on track faster than ever.
- The Index Coverage report works best for sites that submit sitemap files. Sitemap files are a great way to let search engines know about new and updated URLs. Once you’ve submitted a sitemap file, you can now use the sitemap filter over the Index Coverage data, so that you’re able to focus on an exact list of URLs.
Search Enhancements: improve your AMP and Job Postings pages
The new Search Console is also aimed at helping you implement Search Enhancements such as AMP and Job Postings (more to come). These reports provide details into the specific errors and warnings that Google identified for these topics. In addition to the functionally described in the index coverage report, we augmented the reports with two extra features:
- The first feature is aimed at providing faster feedback in the process of fixing an issue. This is achieved by running several instantaneous tests once you click the validate fix button. If your pages don’t pass this test we provide you with an immediate notification, otherwise we go ahead and reprocess the rest of the affected pages.
- The second new feature is aimed at providing positive feedback during the fix process by expanding the validation log with a list of URLs that were identified as fixed (in addition to URLs that failed the validation or might still be pending).
Similar to the AMP report, the new Search Console provides a Job postings report. If you have jobs listings on your website, you may be eligible to have those shown directly through Google for Jobs (currently only available in certain locations).
Feedback welcome
We couldn’t have gotten so far without the ongoing feedback from our diligent trusted testers (we plan to share more on how their feedback helped us dramatically improve Search Console). However, your continued feedback is critical for us: if there’s something you find confusing or wrong, or if there’s something you really like, please let us know through the feedback feature in the sidebar. Also note that the mobile experience in the new Search Console is still a work in progress.
We want to end this blog sharing an encouraging response we got from a user who has been testing the new Search Console recently:
“The UX of new Search Console is clean and well laid out, everything is where we expect it to be. I can even kick-off validation of my fixes and get email notifications with the result. It’s been a massive help in fixing up some pesky AMP errors and warnings that were affecting pages on our site. On top of all this, the Search Analytics report now extends to 16 months of data which is a total game changer for us” – Noah Szubski, Chief Product Officer, DailyMail.com
Are there any other tools that would make your life as a webmaster easier? Let us know in the comments here, and feel free to jump into our webmaster help forums to discuss your ideas with others!
Posted by John Mueller, Ofir Roval and Hillel Maoz
Google Search Console: What the latest updates mean for marketers
Google Search Console has benefited from some significant upgrades over the past decade. That said, it is still far from perfect and few would argue that it provides a complete package in its current guise. Therefore, Google’s recent announcement of some changes to the platform was very warmly received by the SEO community.
The new Search Console: a sneak peek at two experimental features
Search Console was initially launched with just four reports more than a decade ago. Today, the product includes more than two dozen reports and tools covering AMP, structured data, and live testing tools, all designed to help improve your site’s performance on Google Search.
Now we have decided to embark on an extensive redesign to better serve you, our users. Our hope is that this redesign will provide you with:
Now we have decided to embark on an extensive redesign to better serve you, our users. Our hope is that this redesign will provide you with:
- More actionable insights – We will now group the identified issues by what we suspect is the common “root-cause” to help you find where you should fix your code. We organize these issues into tasks that have a state (similar to bug tracking systems) so you can easily see whether the issue is still open, whether Google has detected your fix, and track the progress of re-processing the affected pages.
- Better support of your organizational workflow – As we talked to many organizations, we’ve learned that multiple people are typically involved in implementing, diagnosing, and fixing issues. This is why we are introducing sharing functionality that allows you to pick-up an action item and share it with other people in your group, like developers who will get references to the code in question.
- Faster feedback loops between you and Google – We’ve built a mechanism to allow you to iterate quickly on your fixes, and not waste time waiting for Google to recrawl your site, only to tell you later that it’s not fixed yet. Rather, we’ll provide on-the-spot testing of fixes and are automatically speeding up crawling once we see things are ok. Similarly, the testing tools will include code snippets and a search preview – so you can quickly see where your issues are, confirm you’ve fixed them, and see how the pages will look on Search.
In the next few weeks, we’re releasing two exciting BETA features from the new Search Console to a small set of users — Index Coverage report and AMP fixing flow.
The new Index Coverage report shows the count of indexed pages, information about why some pages could not be indexed, along with example pages and tips on how to fix indexing issues. It also enables a simple sitemap submission flow, and the capability to filter all Index Coverage data to any of the submitted sitemaps.
Here’s a peek of our new Index Coverage report:
The new AMP fixing flow
The new AMP fixing experience starts with the AMP Issues report. This report shows the current AMP issues affecting your site, grouped by the underlying error. Drill down into an issue to get more details, including sample affected pages. After you fix the underlying issue, click a button to verify your fix, and have Google recrawl the pages affected by that issue. Google will notify you of the progress of the recrawl, and will update the report as your fixes are validated.
As we start to experiment with these new features, some users will be introduced to the new redesign through the coming weeks.
Posted by John Mueller and the Search Console Team
The new Search Console: a sneak peek at two experimental features
Search Console was initially launched with just four reports more than a decade ago. Today, the product includes more than two dozen reports and tools covering AMP, structured data, and live testing tools, all designed to help improve your site’s performance on Google Search.
Now we have decided to embark on an extensive redesign to better serve you, our users. Our hope is that this redesign will provide you with:
Now we have decided to embark on an extensive redesign to better serve you, our users. Our hope is that this redesign will provide you with:
- More actionable insights – We will now group the identified issues by what we suspect is the common “root-cause” to help you find where you should fix your code. We organize these issues into tasks that have a state (similar to bug tracking systems) so you can easily see whether the issue is still open, whether Google has detected your fix, and track the progress of re-processing the affected pages.
- Better support of your organizational workflow – As we talked to many organizations, we’ve learned that multiple people are typically involved in implementing, diagnosing, and fixing issues. This is why we are introducing sharing functionality that allows you to pick-up an action item and share it with other people in your group, like developers who will get references to the code in question.
- Faster feedback loops between you and Google – We’ve built a mechanism to allow you to iterate quickly on your fixes, and not waste time waiting for Google to recrawl your site, only to tell you later that it’s not fixed yet. Rather, we’ll provide on-the-spot testing of fixes and are automatically speeding up crawling once we see things are ok. Similarly, the testing tools will include code snippets and a search preview – so you can quickly see where your issues are, confirm you’ve fixed them, and see how the pages will look on Search.
In the next few weeks, we’re releasing two exciting BETA features from the new Search Console to a small set of users — Index Coverage report and AMP fixing flow.
The new Index Coverage report shows the count of indexed pages, information about why some pages could not be indexed, along with example pages and tips on how to fix indexing issues. It also enables a simple sitemap submission flow, and the capability to filter all Index Coverage data to any of the submitted sitemaps.
Here’s a peek of our new Index Coverage report:
The new AMP fixing flow
The new AMP fixing experience starts with the AMP Issues report. This report shows the current AMP issues affecting your site, grouped by the underlying error. Drill down into an issue to get more details, including sample affected pages. After you fix the underlying issue, click a button to verify your fix, and have Google recrawl the pages affected by that issue. Google will notify you of the progress of the recrawl, and will update the report as your fixes are validated.
As we start to experiment with these new features, some users will be introduced to the new redesign through the coming weeks.
Posted by John Mueller and the Search Console Team
Connect to job seekers with Google Search
At Google I/O this year, we announced Google for Jobs, a new company-wide initiative focused on helping both job seekers and employers, through collaboration with the job matching industry. One major part of this effort is launching an improved experience for job seekers on Google Search. We’re happy to announce this new experience is now open for all developers and site owners.
For queries with clear intent like [head of catering jobs in nyc] or [entry level jobs in DC], we’ll show a job listings preview, and each job can expand to display comprehensive details about the listing:
For employers or site owners with job content, this feature brings many benefits:
- Prominent place in Search results: your postings are eligible to be displayed in the in the new job search feature on Google, featuring your logo, reviews, ratings, and job details.
- More, motivated applicants: job seekers can filter by various criteria like location or job title, meaning you’re more likely to get applicants who are looking exactly for that job.
- Increased chances of discovery and conversion: job seekers will have a new avenue to interact with your postings and click through to your site.
Get your job listings on Google
Implementation involves two steps:
- Mark up your job listings with Job Posting structured data.
- Submit a sitemap (or an RSS or Atom feed) with a <lastmod> date for each listing.
If you have more than 100,000 job postings or more than 10,000 changes per day, you can express interest to use the High Change Rate feature.
If you already publish your job openings on another site like LinkedIn, Monster, DirectEmployers, CareerBuilder, Glassdoor, and Facebook, they are eligible to appear in the feature as well.
Job search is an enriched search experience. We’ve created a dedicated guide to help you understand how Google ranking works for enriched search and practices for improving your presence
Keep track of how you’re doing and fix issues
There’s a suite of tools to help you with the implementation:
- Validate your markup with the Structured Data Testing Tool
- Preview your listing in the Structured Data Testing Tool
- Keep track of your sitemap status in Search Console
- See aggregate stats and markup error examples in Search Console
In the coming weeks, we’ll add new job listings filters in the Search Analytics report in Search Console, so you can track clicks and impressions for your listings.
As always, if you have questions, ask in the forums or find us on Twitter!
Posted by Nick Zakrasek, Product Manager
Connect to job seekers with Google Search
July 20, 2017 update: Starting today, impressions and clicks stats for job listing pages and job details pages are available in the Search Analytics report in Search Console. Read more about how Jobs impressions and clicks are counted in the help centre. If you have questions, head to the webmaster forums.
At Google I/O this year, we announced Google for Jobs, a new company-wide initiative focused on helping both job seekers and employers, through collaboration with the job matching industry. One major part of this effort is launching an improved experience for job seekers on Google Search. We’re happy to announce this new experience is now open for all developers and site owners.
For queries with clear intent like [head of catering jobs in nyc] or [entry level jobs in DC], we’ll show a job listings preview, and each job can expand to display comprehensive details about the listing:
For employers or site owners with job content, this feature brings many benefits:
- Prominent place in Search results: your postings are eligible to be displayed in the in the new job search feature on Google, featuring your logo, reviews, ratings, and job details.
- More, motivated applicants: job seekers can filter by various criteria like location or job title, meaning you’re more likely to get applicants who are looking exactly for that job.
- Increased chances of discovery and conversion: job seekers will have a new avenue to interact with your postings and click through to your site.
Get your job listings on Google
Implementation involves two steps:
- Mark up your job listings with Job Posting structured data.
- Submit a sitemap (or an RSS or Atom feed) with a <lastmod> date for each listing.
If you have more than 100,000 job postings or more than 10,000 changes per day, you can express interest to use the High Change Rate feature.
If you already publish your job openings on another site like LinkedIn, Monster, DirectEmployers, CareerBuilder, Glassdoor, and Facebook, they are eligible to appear in the feature as well.
Job search is an enriched search experience. We’ve created a dedicated guide to help you understand how Google ranking works for enriched search and practices for improving your presence
Keep track of how you’re doing and fix issues
There’s a suite of tools to help you with the implementation:
- Validate your markup with the Structured Data Testing Tool
- Preview your listing in the Structured Data Testing Tool
- Keep track of your sitemap status in Search Console
- See aggregate stats and markup error examples in Search Console
In the coming weeks, we’ll add new job listings filters in the Search Analytics report in Search Console, so you can track clicks and impressions for your listings.
As always, if you have questions, ask in the forums or find us on Twitter!
Posted by Nick Zakrasek, Product Manager
Introducing the Mobile-Friendly Test API
With so many users on mobile devices, having a mobile-friendly web is important to us all. The Mobile-Friendly Test is a great way to check individual pages manually. We’re happy to announce that this test is now available via API as well. The Mobile-…
Introducing the Mobile-Friendly Test API
With so many users on mobile devices, having a mobile-friendly web is important to us all. The Mobile-Friendly Test is a great way to check individual pages manually. We’re happy to announce that this test is now available via API as well. The Mobile-…
Enhancing property sets to cover more reports in Search Console
Since initially announcing property sets earlier this year, one of the most popular requests has been to expand this functionality to more sections of Search Console. Thanks to your feedback, we’re now expanding property sets to more features! Propert…
Enhancing property sets to cover more reports in Search Console
Since initially announcing property sets earlier this year, one of the most popular requests has been to expand this functionality to more sections of Search Console. Thanks to your feedback, we’re now expanding property sets to more features! Propert…
Saying goodbye to Content Keywords
In the early days – back when Search Console was still called Webmaster Tools – the content keywords feature was the only way to see what Googlebot found when it crawled a website. It was useful to see that Google was able to crawl your pages at all, o…
Saying goodbye to Content Keywords
In the early days – back when Search Console was still called Webmaster Tools – the content keywords feature was the only way to see what Googlebot found when it crawled a website. It was useful to see that Google was able to crawl your pages at all, o…
Technical SEO checklist: a webmaster’s guide to on-page optimisation
Presenting a guide to carrying out all the on-page checks that webmasters and SEOs need to carry out to ensure a website is optimised for search.
Using AMP? Try our new webpage tester
Accelerated Mobile Pages (AMP) is a great way to make content on your website accessible in an extremely fast way. To help ensure that your AMP implementation is working as expected , Search Console now has an enhanced AMP testing tool.
This testing tool is mobile-friendly and uses Google’s live web-search infrastructure to analyze the AMP page with the real Googlebot. The tool tests the validity of the AMP markup as well as any structured data on the page. If issues are found, click on them to see details, and to have the line in the source-code highlighted. For valid AMP pages, we may also provide a link to a live preview of how this page may appear in Google’s search results.
With the share button on the bottom right, you can now share a snapshot of the results that you’re currently seeing with others. This makes it easier to discuss issues with your team, whether they’re regular occurrences or one-time quirks that you need to iron out. Just click the share button and pass on the URL for this test snapshot. This share feature is now also available in the mobile-friendly testing tool.
We hope this tool makes it easier to create great AMP’d content while finding and resolving issues that may appear on your AMP pages. For any questions, feel free to drop by our webmaster’s help forum.
Posted by Ofir Roval & Yaniv Loewenstein, Search Console team
Using AMP? Try our new webpage tester
Accelerated Mobile Pages (AMP) is a great way to make content on your website accessible in an extremely fast way. To help ensure that your AMP implementation is working as expected , Search Console now has an enhanced AMP testing tool.
This testing tool is mobile-friendly and uses Google’s live web-search infrastructure to analyze the AMP page with the real Googlebot. The tool tests the validity of the AMP markup as well as any structured data on the page. If issues are found, click on them to see details, and to have the line in the source-code highlighted. For valid AMP pages, we may also provide a link to a live preview of how this page may appear in Google’s search results.
With the share button on the bottom right, you can now share a snapshot of the results that you’re currently seeing with others. This makes it easier to discuss issues with your team, whether they’re regular occurrences or one-time quirks that you need to iron out. Just click the share button and pass on the URL for this test snapshot. This share feature is now also available in the mobile-friendly testing tool.
We hope this tool makes it easier to create great AMP’d content while finding and resolving issues that may appear on your AMP pages. For any questions, feel free to drop by our webmaster’s help forum.
Posted by Ofir Roval & Yaniv Loewenstein, Search Console team