How to stop videos negatively impacting Core Web Vitals

Embedded videos are an increasingly important part of websites. And it’s easy to see why. They add an engaging and interactive layer to all manner of page types. But there is one problem: video files are big. Particularly on lower bandwidth mobile connections, they can be very slow to load. This can be a problem […]

The post How to stop videos negatively impacting Core Web Vitals appeared first on Yoast.

How to track video SEO performance using Google Search Console

Google Search Console is the best data source for tracking the traffic you are getting to video content on your website from Google search, as it provides data directly from Google about the queries actually driving traffic, and can be segmented by video search specifically. In this post, we’ll provide a quick summary of how […]

The post How to track video SEO performance using Google Search Console appeared first on Yoast.

How to use the new video indexing report in Google Search Console

In July 2022, Google launched a new video indexing report in Google Search Console. This report will allow you to see how many pages Google has found, crawled, and indexed a video on, and much more. It’s incredibly useful because it helps you understand the foundation of your video SEO performance. Plus, the report also […]

The post How to use the new video indexing report in Google Search Console appeared first on Yoast.

Is your site the victim of internal site search spam?

Over the last year or so, we’ve seen large-scale, widespread SEO spam ‘attacks’ on WordPress sites, all targeting their internal site search functionality. In most cases, these attacks aren’t harmful from an SEO perspective, but they do come with time and resource costs – for both the attacker and the victim. Most sites won’t need […]

The post Is your site the victim of internal site search spam? appeared first on Yoast.

What queries are you ranking for, and with which pages?

When you’re doing SEO, it’s because you want your pages to rank in Google. You will have picked out one or more keywords to optimize your pages for, but ranking for those keywords is just a tiny part of the story. In reality, you could be ranking for queries you don’t even know about! In […]

The post What queries are you ranking for, and with which pages? appeared first on Yoast.

What is the Google Site Kit plugin?

Site Kit is an official Google plugin designed for WordPress. It brings together a collection of Google tools to manage and optimize your site. It’s easy to use, even if you don’t have a lot of technical knowledge. So if you’ve ever wanted to check things like which of your pages gets the most visitors, […]

The post What is the Google Site Kit plugin? appeared first on Yoast.

How to add your website to Google Search Console

Google Search Console is a must-have tool for all site owners as it gives you an incredible amount of information about how your site is doing in search. We strongly advise you to add your website to Google Search Console to fully benefit from all the insights. Yoast SEO can help you verify your site […]

The post How to add your website to Google Search Console appeared first on Yoast.

Did Google Search Console send an email with an error message?

We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better results from the SERPs. But, one thing Google Search Console also does, is send you emails when they encounter an issue. And those error messages […]

The post Did Google Search Console send an email with an error message? appeared first on Yoast.

How to check the performance of your rich results in Google Search Console

Adding structured data to your site is a great way of describing your content to Google so that it makes it easier for it to grasp your pages. Once you’ve added it, you can monitor the performance of your rich results in Google Search Console. This tool gives you everything you need to get the […]

The post How to check the performance of your rich results in Google Search Console appeared first on Yoast.

SEO news in April 2021: More time for your Core Web Vitals

A bit of a scandal involving hospitals and the noindex tag, a postponed deadline for your Core Web Vitals and a whole new editing experience in WordPress. Our SEO experts Joost de Valk and Jono Alderson discussed the latest SEO news in April 2021 in our monthly webinar. If you’ve missed it, or simply want […]

The post SEO news in April 2021: More time for your Core Web Vitals appeared first on Yoast.

The latest news in SEO and WordPress: January 2021

Google’s new subtopics ranking, a page builder that’s also focusing on performance and a tool to easily rewrite and repost old content. These are a few of the news items that our SEO experts Joost de Valk and Jono Alderson discussed during our SEO news webinar on the 26th of January 2021. Missed it? No […]

The post The latest news in SEO and WordPress: January 2021 appeared first on Yoast.

How to create an XML sitemap and submit it to Google

Detailed information on sitemaps and the benefits of using them. This article covers how to properly create an XML sitemap using different tools and details on how you can fix existing sitemap errors.

The post How to create an XML sitemap and submit it to Google appeared first on Search Engine Watch.

Making the argument for nofollow links in SEO

Making the case as to why your SEO team should pursue or at least respond to opportunities even though the result will be another nofollow backlink.

The post Making the argument for nofollow links in SEO appeared first on Search Engine Watch.

Five SEO tips that capture holiday attention and boost sales

Between the Q4 rush, the abbreviated weeks due to bank holidays, and having to juggle a litany of “real world” holiday prep, the holidays can often leave us feeling like we have more work than there are hours in the day. Victorious’ Director of SEO shares five tips that can benefit your 2020 as well as 2021 holiday marketing strategy.

The post Five SEO tips that capture holiday attention and boost sales appeared first on Search Engine Watch.

The anatomy of a negative SEO attack

LinkGraph CTO, Manick Bhan, discusses the most common types of negative SEO and details how site owners can perform negative SEO remediation.

The post The anatomy of a negative SEO attack appeared first on Search Engine Watch.

The untapped value of qualitative keyword data

Focusing overly on search volume numbers, SEO professionals are limiting their keyword research insights. Here’s how qualitative methods can inspire new ideas.

The post The untapped value of qualitative keyword data appeared first on Search Engine Watch.

The latest news in SEO and WordPress: October 2020

October is coming to an end and this means that we hosted another SEO news webinar at Yoast HQ. If you’re not familiar with this recurring event yet: it’s a monthly webinar at which our experts Joost and Jono discuss the latest news when it comes to Google, Bing, WordPress and everything related to SEO. […]

The post The latest news in SEO and WordPress: October 2020 appeared first on Yoast.