Things that hurt your SEO rankings and how to fix them, part 2

Accessibility and indexation, broken links and bad redirects, not maximizing Google Search Console, and missing / poor meta tags can hurt SEO rankings.

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Annelieke’s Analytics: How to create a Google Search Console dashboard

Dashboards. There are a lot of people out there that absolutely love dashboards. And I agree, creating a good dashboard can save you a lot of time as an analyst. It’s very useful for monitoring data and reporting back to your colleagues. And dashboards can make clear when something’s off the charts, the moment for […]

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Annelieke’s Analytics: 16 months of Google Search Console data

The new Google Search Console is out! Since the beginning of this year, more and more users have gotten the pleasure of the new functionalities in Google Search Console. After you get used to the totally new interface, you see all the cool stuff it has to offer. One of those awesome features is the 16 months of […]

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How to optimize without spending all day optimizing

My very first blog post here on Yoast.com was about why you should focus on SEO as a blogger. That post was one of the hardest posts I’ve ever written, as I was not focussing on SEO at all back then. I honestly didn’t want to spend time doing keyword research and research my audience. […]

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Google updates mobile-friendly test, rich results test tools to better support JavaScript sites

Is your site heavily built in JavaScript? No worries. Google just updated two of its popular tools to support it.

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SEO strategies and keyword rankings: mobile versus desktop

Tracking your keywords on mobile and desktop is absolutely essential for both reporting accuracy and for supporting SEO strategies. Jessie Moore explains why you should separate your keyword strategies for each device, and shares quick tips for consideration

UK webmasters prepare for #Brexit – the EU is coming for your .eu domains

You may want to consider migrating to a new domain now, so you can set up your redirects and new marketing push a year in advance.

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Please visit Search Engine Land for the full article.

Hijacking Google search results for fun, not profit: UK SEO uncovers XML sitemap exploit in Google Search Console

SEO wins bug bounty from Vulnerability Reward Program, Google search team confirms the exploit no longer works

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Getting results from your website means asking the right questions

Contributor Dianna Huff explains that blending website data, smart online and proven offline marketing tricks of the trade will generate new leads and sales inquiries for small businesses.

The post Getting results from your website means asking the ri…

The beginner’s guide to – the NEW – Google Search Console

Do you have your own website or maintain the website of the company you work for? Of course, to do this right, you need to keep a keen eye on the performance of your website. Google offers several tools to collect and analyze data of your website. You probably have heard of Google Analytics and […]

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Monitoring web migrations: A checklist for moving from one site to another

Contributor Aleyda Solis walks through what to monitor during a web migration and explains how to fix issues so you don’t lose traffic and rankings.

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How to measure the success of your content SEO strategy?

If you want to measure the success of your content SEO strategy, you first need to establish what your goals are. What’s the purpose of your content SEO strategy? Do you want higher rankings? More traffic? In order to evaluate your Content SEO strategy, you should identify what success means to you! Once you’ve established […]

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