Four ways to use marketing feedback loop to optimize SEO efforts

A marketing feedback loop is when a business uses responses they get from a campaign or product on the social web. Ways to identify and use it to improve SEO.

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Boolean search for social media monitoring: What to track, how to track, and why

Boolean search is a type of search that combines terms with operators and is used in social listening tools and search engines. Boolean operators decoded.

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Boolean search for social media monitoring: What to track, how to track, and why

Boolean search is a type of search that combines terms with operators and is used in social listening tools and search engines. Boolean operators decoded.

The post Boolean search for social media monitoring: What to track, how to track, and why appeared first on Search Engine Watch.

Google Sandbox: Is it still affecting new sites in 2019?

Google never confirmed its existence, but many SEOs believe that Google Sandbox exists. So, does it exist in 2019? If yes, how to avoid getting affected?

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How SMBs can effectively manage their online reputation on a shoestring budget

It’s always best to have tools and processes in place. Obviously, you don’t need anything fancy. You could start by setting up Google Alerts.

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How to Turn your One-trick-social Ponies into SEO Workhorses

We’ve all been there, you publish a blog, post it on social, and the likes and shares start rolling in. You lie back, admiring your lofty accomplishment, like Michelangelo in the Sistine Chapel. Checking Google Analytics a few weeks later, you are shocked to find that the flow of social media traffic has slowed, and to make matters worse, your post hasn’t gained any organic rankings.…

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New visual search innovations tap human emotions and biological buying triggers

Shopping on social media channels is spreading quickly as the next big thing. The rise of visual search is powered by people’s desire to discover brands.

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Study: How to use domain authority for digital PR and content marketing

Are high DA sites always a good fit for your content? Our study found a link between DA and the response types we received from writers at these publishers.

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Visual content creation tools for stunning social media campaigns

Image content can increase subscription users by up to 329%. Five of the most fantastic visual content creation design tools.

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