Six strategies guaranteed to help you build more backlinks to your website
Building backlinks is no easy feat. If you’re struggling to acquire links from credible domains, give these six modern strategies a try.
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How to pitch to top online publishers: 10 Exclusive survey insights
We surveyed 500+ online writers and editors from the New York Times, CNN, Cosmopolitan, and Mashable. 10 key insights to pitch to top online publishers.
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The Two Types of Influencers Every Brand Should Collaborate With
Influencer marketing spending is predicted to increase in 2019, with 17% of companies spending over half their marketing budget on this tactic.
DA is the wrong metric for reporting on link-building
I decided to write this post when I saw, in late February, this poll on Twitter:
Digital Marketing Campaigns: Winter 2018 Edition
It feels like the time has come for the Distilled Winter 2018 creative content round-up, which must mean – spring is on its way!
Press Packs: Getting on the good side of journalists
In our creative link-building campaigns, the role of a designer at Distilled extends beyond that of just designing the campaign page itself.
Creative Inspiration: Content We Enjoyed this Autumn
Autumn’s roundup focuses on making the mundane memorable. Whether it’s weather-watching, logging into a website, or scrolling endlessly through a long form, we are used to norms.
How to Pitch to Journalists – the do’s and don’ts
If you’ve ever pitched anything to a journalist, you’re probably familiar with the sinking feeling that comes with a failed or unanswered email pitch.
Creative Inspiration: Content We Enjoyed this Summer
As we bid farewell to the glorious 35-degree-days of summer, and brace ourselves for the inevitable autumn chill, here’s a look back at the creative content that tickled us this summer.
Back to Basics: the Do’s and Don’ts of Contacting Journalists
I’m what’s affectionately known (hopefully) at Distilled as a ‘boomerang’.
4 Simple Ways to Upgrade Creative Content Into Media-Friendly Stories
Working in PR, I (of course!) spend a lot of time reading news articles where the agenda is driven by stories, whether they are real life events, trends, public announcements, finding product launches or prominent anniversaries.
5 Steps to Finding the Right Bloggers for Your Next Campaign
You’ve been tasked with finding bloggers for your clients’ or your own next blogger campaign. Suddenly what you thought was going to be an easy Google search for “DIY Blog” turns into an overwhelming sea of editorially-curated blogger lists and re-upholstered chairs.
5 Steps to Finding the Right Bloggers for Your Next Campaign
You’ve been tasked with finding bloggers for your clients’ or your own next blogger campaign. Suddenly what you thought was going to be an easy Google search for “DIY Blog” turns into an overwhelming sea of editorially-curated blogger lists and re-upholstered chairs.