Excel Fuzzy Lookup for SEO: Effortless 404 and site migration redirects
Fuzzy Lookup is an Excel add-in that can be a clever solution for automating SEO tasks. Here’s how you can use it for 404 and site migration redirects.
The post Excel Fuzzy Lookup for SEO: Effortless 404 and site migration redirects appeared first on Search Engine Watch.
How to create the perfect 404 page
Optimizing your 404 page is unlikely to top your list in terms of digital marketing priorities. However, it’s not something you should overlook or try to rush – especially if your site is frequently changing URLs.
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I know. It’s the 21st century equivalent of ‘8 minute abs’. But bear with me on this…
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