Google iOS app gets new local search filters, more AMP support & Gboard access
The latest update is part of version 23.0 for the Google iOS app.
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Google makes it easier to see and share publishers’ real URLs from AMP pages
New anchor button enables copy-and-paste of URLs directly to publisher sites.
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Report: Google AMP results in Google News more than doubles
Want your content to be found by mobile users in Google News? Well, it seems like you need to have AMP to make that happen now.
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Branch unveils AMP Deepviews, so content in uninstalled apps can be previewed from search results
The new solution shows app-based content in Google as fast-loading and preferred AMP pages, if the app has not been installed.
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SEO priorities for the new year
It’s easy to get caught up in the day-to-day of your SEO campaigns, but columnist David Freeman advises you to stop for a moment and take a look at the bigger picture.
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Google AMP carousels are multiplying!
Columnist Barb Palser says the growing number of single-source AMP carousels in Google search sweetens the deal for AMP-enabled publishers.
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Is Google’s AMP carousel working? (Or, SEO insights from Kanye West)
Publishers are asking questions about the effectiveness of Google’s AMP carousel. Columnist Barb Palser analyzed 235 million AMP search impressions to find answers.
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Google will change AMP display to make it easier to find & share publishers’ direct URLs
Change will be to the header in AMP content, expected in early 2017.
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Google AMP reports now differentiate between critical and non-critical errors
Google Search Console has upgraded the AMP error report to show which errors are causing your AMP content to not be indexed in Google.
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AMP results now showing in Google Image Search
AMP is now showing up in the mobile Google Image search results.
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How Google may be slowing down AMP by not using direct links to publishers
What’s in a name? When it comes to AMP, a URL that’s not the publisher’s may not smell as sweet.
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Google’s shift to mobile-first: mobile moments that matter
Columnist Jim Yu outlines Google’s long march toward a mobile-first index and explains why optimizing for mobile devices is no longer optional.
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Google Rich Cards expand to local restaurants and online courses
Google updated their structured data documents to support new rich cards and their suggestions around AMP HTML.
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Google AMP reporting in Search Console Analytics report gets more granular
Google’s Search Analytics report will now show you how your AMP pages are performing in the rich cards section versus the core mobile results.
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Google may pick desktop over AMP page for the mobile-first index
Google’s mobile-first index may index your desktop version over AMP when there is no mobile version of your website.
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Report: AMP causing monetization frustration among some news publishers
Some publishers, such as CNN and The Washington Post, are having good experiences, however.
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Google launches new AMP testing tool
Check out the new AMP testing tool in the Google Search Console, it combines AMP and structured data errors with a live preview.
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AMP is one year old and growing fast, will it ultimately trump responsive design?
There are now 600 million AMP pages on 700,000 domains.
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After 4 months & 125M+ pages indexed, where are we with AMP?
Contributor Kristi Kellogg recaps a session from SMX East 2016 in which Google, Condé Nast and Vox Media share successes and challenges with Accelerated Mobile Pages (AMP).
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Google opens the AMP fire hose
Columnist Barb Palser believes that the broad surfacing of AMP content in mobile search will expose a universe of AMP content that’s been hidden from view.
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