Top Tools for Successful Campaign Ideation for Remote Teams
It’s never been more important for distributed teams to utilise tools that help make teamwork easier and increase the chances of campaign success.
Post from Blueclaw
How to Get a Content Idea Signed Off
High-quality content marketing will always be in demand, and good content can hit every stage of the sales funnel. Whilst many in-house teams have invested in their content marketing capabilities, most digital marketing agencies are still at the forefront of helping brands reach their audiences.
Creative marketers often learn quickly that coming up with a top idea is only half the battle. The other, and much harder battle, is gaining approval from the client, and to gain their buy-in on how great your idea is and why it will work.
Post from Alex Jones
How to get the best out of your team in ideation sessions
Creativity is one of the essential ingredients of good content – it helps businesses cut through the noise and establish a strong brand image, while securing interest across various media channels. Although essential for delivering innovative content, encouraging creativity in the office can be challenging due to its very personal nature. One of the most […]
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Get Inspired for Video Content
When it comes to content marketing, video is a veritable chef-d’oevre —tapping into sound, visuals, and storytelling to hook viewers. You already know that video results in more conversions than most other forms of content marketing, so the only question that remains now is where do you seek out inspiration? Well, chances are good that […]
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Data Driven Content: Ideas that Work in Content Marketing
If you’re a content marketer then it’s important to put time into researching and understanding what content ideas propagate on the web. Over the past few months we’ve looked at a number of themes including: nostalgia, scale, challenging established conventions and change. Next, we’re going to cover an introduction to data driven content marketing. Using […]
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YouTube Playlists: An Amazing Source for Content Ideas
Having to come up with ideas on the spot is really tough. In fact, I think it’s a bit of a myth. Everyone I know who’s been great at improvisation in some form or another has always managed to achieve that through hard work, and building up a library of material ready for that next […]
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Using Data Miner to Generate Content Ideas – A Practical Guide
Jack explains how using a tool called Data Miner can give valuable insights into the mind of your customer, and how these can be used to generate content ideas.
Post from Jack Telford