Training GPT on Google Quality Rater Guidelines and Why You Shouldn’t Do It

Hello I’m Jess and today I’m gonna show you how to train your own GPT instance on the Google Quality Rater Guidelines and also tell you why it may not be a good idea to do that. Last week I made a thread about this on the blue hell bird site and now this is […]

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Live Webinar Recap – AI Content Sucks: A Discussion [Monthly ML Madness]

TL;DR: If you were unable to attend our event, “AI Content Sucks: A Discussion,” you can find a summary or watch the full recording of the event below.   In the past few years, AI models have greatly advanced. Tools like ChatGPT and the evolution of GPT, GPT-2, and now GPT-3 make the output of […]

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4 Practical SEO impacts of Google’s machine learning advances

We know that Google has long been an incredible leader in the field of artificial intelligence and machine learning. There are a lot of innovations that they’ve been responsible for that have caused a stir in the SEO industry, but in my opinion the vast majority have not been as impactful to us as SEO […]

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Everything you need to know about the Google MUM update

As new search experience dimensions open up for users this also cranks up competition between businesses and advertisers for search visibility – how will you win MUM’s good graces?

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Going beyond keywords: how conversational insights take the guesswork out of marketing

Conversational marketing platforms enable brands to use AI-powered chatbots to “speak” to consumers, leveraging conversational data to guide customers through every stage of the buying funnel

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Five ways to innovate your ecommerce sales funnel

If you are seeing your sales numbers stagnant, it is a good idea to analyze and innovate your sales funnel prior to attempting to bring in more traffic.

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The Panda anniversary and what we desperately must remember about search

Celebrating 10 years of Google’s web quality algorithm Panda and its legacy which still casts a shadow over an SEO industry begging for change. 

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How marketers can start using AI for stronger results

AI is no longer the “future of marketing”. It is very much the here and now, and outlined below are a few ways how you can start using AI for stronger marketing results in 2021.

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Leveraging customer data and AI to drive ecommerce growth in 2021

Qubit’s Chief Revenue Officer Tracey Ryan O’Connor discusses pandemic-related ecommerce growth and the takeaways brands should consider this year

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SEO takeaways from 2020: A review of the most unusual year for search

A review of SEO and search engine updates in 2020 right from Google, Baidu, Bing, DuckDuckGo, GIPHY, and more. Plus, a bonus list of key SEO trends for 2021.

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Six ways to steer marketing in the post-pandemic world

The COVID-19 pandemic changed the way consumers behave. Six strategic tips to help you market in the nearly post-pandemic world.

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Five email marketing predictions: Continuing trends and new opportunities

Email marketing 2021 and how 2020 impacted the Industry’s most valuable channels. Validity’s VP of Customer Engagement shares email marketing predictions.

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How NLP and AI are revolutionizing SEO-friendly content [Five tools to help you]

It’s exciting to see how SEO, NLP and AI will evolve together. Writer.com’s Co-founder and CEO, May Habib discusses in-depth about SEO content and shares top tools to help you through the content creation process.

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SEO Trends 2021: What every marketer should know

SEO is undoubtedly fruitful for businesses to dominate with their online presence. Let’s take a quick look at some of the popular trends for 2021.

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Email marketing in 2020: Four key things that made the difference

Toby Nwazor takes a look at what email marketing has been like in the year 2020, and what successful email marketers did differently that helped them to dominate the field for most of the year.

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