Google updates recipe markup for Google Search & Google Assistant

Google requires that the recipeIngredient and recipeInstructions properties for recipes work on Google Assistant.

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Study: Google Assistant most accurate, Alexa most improved virtual assistant

While one new study on voice assistants compares the quality of different providers’ answers, the other drills into Google’s data sources for 22 verticals.

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Voice agents and interfaces will require many new marketing strategies

Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice interactivity.

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Want to target position 0? Here’s what you need to make that happen

Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing your homework on featured snippets.

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Google launches cost-per-sale Shopping Actions, unified shopping program across Search, Assistant & Express

In its answer to Amazon, Google’s new umbrella program will extend existing relationships with retailers and enable universal checkout across platforms and devices.

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Google Lens comes to Android devices through the side door — Google Photos

This indirect rollout of visual search is intriguing but awkward.

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Google Assistant to get multiple new languages, distribution and skills

The Assistant will soon speak 30 languages and be able to offer mobile carrier customer support.

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Google Assistant adds new media capabilities ahead of HomePod release

You can now wake up to a favorite playlist and use voice to pick up where you left off with Netflix shows.

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Survey: People becoming less inhibited about using voice search in public

Texting is the most common use case for voice, and men use voice search more than women, according to new data from Stone Temple Consulting.

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Survey: Smart speaker ownership steals time from smartphones, TV, radio

The study suggests there are about 40 million devices in US homes today.

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SEO trends and Google changes to expect in 2018

Columnist Pratik Dholakiya explores current search trends and speculates on where the industry might be headed in 2018.

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It’s Google Home vs. Amazon Alexa at CES in the battle for the voice ecosystem

Google and Amazon both announce new device partnerships; the Google Assistant will be on new “smart display” devices, more TVs, speakers and in cars.

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